Spotify and American Express Get Ready for ‘GUTS’ With an Olivia Rodrigo Pop-Up in New York
From the moment Olivia Rodrigo’s second album, GUTS, was announced in June, fans have been hyped. The first two singles from the upcoming project, “vampire” and “bad idea right?,” have been fan favorites in the short time since their release, with “vampire” rising to become an unquestionable song of the summer.
To celebrate the release of GUTS on September 8, we’ve teamed up with American Express to bring fans the GUTS Gallery, a highly curated pop-up experience in downtown New York.
WHERE:
25-27 Little West 12th Street NY, NY 10014
WHEN:
Friday, September 8, 1pm – 6pm EST
Saturday, September 9, 12pm – 7pm EST
Sunday, September 10, 12pm – 7pm EST
The GUTS Gallery pop-up will have GUTS merch available for purchase, including t-shirts, hoodies, and sweatshirts, as well as fun accessories like bumper stickers, dad hats, beanies, tote bags, and more. The elevated shopping opportunity will also feature photo moments and limited-edition giveaways.
Even more special, Olivia’s top listeners on Spotify along with American Express Card Members will be invited to explore the gallery one hour earlier than the general public opening on each day. They’ll also have the chance to experience more of Olivia Rodrigo with epic on-site benefits, including access to a limited-edition t-shirt for purchase, an exclusive gift with purchase for Amex Card Members, and a complimentary tote bag for all fans.
“We’ve worked in close partnership with Olivia and her team even before “drivers license” made its debut, so it was a no-brainer to join forces once again for her sophomore effort, GUTS.” Lucy Davidson, Manager, Label Partnerships for Spotify told For the Record. “Olivia has some of the most loyal and engaged fans in the world – and we’ve loved being there along the way. From supporting her single “deja vu” by sending lyrics to her top fans to facilitating one of the first opportunities for fans to meet Olivia with the Spotify x Olivia SOUR Car Wash – we’re thrilled to help bring Olivia’s creative vision to life again, this time by inviting NY “Livies” into the GUTS Gallery for the weekend. As another huge moment for Olivia, we’re so excited to create special moments with fans that have bolstered her rise along the way.”
For more information, the official website has all the details you need. And if you can’t hardly wait for release day, you can join in on the GUTS countdown and pre-save the album so that it’s in your Library as soon as it comes out.
Get ready for GUTS by listening to the This Is Olivia Rodrigo playlist, which contains all her essential tracks.
