Tag: Netherlands

The Spotify Partner Program Expands To Nine New Markets, Giving More Creators New Ways To Monetize Their Content

March 27, 2025

Since announcing the Spotify Partner Program last fall, we’ve heard from creators who are optimistic about the flexibility, control, and opportunity that our new monetization program provides. And following the successful January launch in the US, U.K., Canada and Australia, we’re expanding the Spotify Partner Program to nine new markets. 

Starting April 29, eligible creators in France, Belgium, Luxembourg, Netherlands, Ireland, New Zealand, Germany, Austria, and Switzerland are able to enroll. 

The Spotify Partner Program offers audience-driven payouts to creators from Spotify Premium video engagement and the ability to monetize via ads in Spotify Free and on all other podcast listening platforms. This can help creators navigate seasonality shifts and shifts in brand/advertiser interest and give them a more consistent, reliable way to earn. 

As a brand-new revenue stream for enrolled shows, Spotify Partner Program delivered impressive results immediately. Hundreds of podcast creators surpassed $10,000 in monthly revenue, with the top earners crossing well into six figures in the first month alone. 

Additionally, Spotify Partner Program creators in the US, Canada, UK, and Australia will have more opportunities to earn Premium video revenue for listeners in new markets starting on April 29. 

Video podcasts are on the rise, and the number of creators actively publishing videos monthly on Spotify has grown by more than 50% year over year. Listeners are responding in kind, with over 250 million users having watched a podcast on Spotify, and nearly two-thirds of podcast listeners saying they prefer podcasts with video.

With more creators able to enroll in Spotify Partner Program, listeners will have access to a bigger and better catalog of video podcasts, as well as seamless background and foreground toggling. Premium users will also have the ability to watch videos with fewer ads. While a creator’s baked-in sponsorships will remain in the episode, traditional dynamic ads will not interrupt the video for Premium users, creating a seamless experience on any device.

“Spotify is committed to providing creators with more options to grow their audience and engage with fans on the format that best suits their style and show—either audio, video or both,” said Roman Wasenmüller, Head of Podcast Business at Spotify. “As we continue to evolve and expand the Spotify Partner Program, we are focusing on increased revenue and consumption for creators.”

Spotify has led audio streaming worldwide for nearly two decades. As video accelerates, we’re investing to make Spotify the video and audio destination for creators and listeners. With the Spotify Partner Program, we’re helping creators build and retain loyal audiences by delivering the best possible version of their content.

Find out more about the Spotify Partner Program by visiting the Spotify for Creators website.

From Egyptian Pop to Indian Bollywood, R3HAB Tastes the World’s Many Sonic Flavors

April 7, 2020

These days, Dutch house producer R3HAB is looking past borders and across the seas for inspiration.

His songs usually fit along nicely with those of fellow Dutch DJs like Afrojack and Hardwell, delivering pulsing beats with a pop flourish. But recently he teamed up with a force from farther south—Egyptian superstar Amr Diab, whose warm, lively croon sails over sparkly synths and a syncopated Dutch thump on a remix of Diab’s 2019 hit “Youm Talat.”

Mixing music of different cultures is often easier said than done, but for R3HAB, this and other recent globe-trotting collaborations came about naturally. “I love the Middle East. I love Southeast Asia. I love India. I love the food, I love the culture, I love the people,” the 34-year-old DJ and producer tells For the Record. “I always listen to all types of music, so it doesn’t matter where it’s from. Spotify stimulates this with their playlists from music all around the world. I just turn those on, and I don’t try to put what I hear in a box.” R3HAB’s appetite for music from all around the world is on full display in his new track—a collaborative cover of the Radiohead song “Creep” featuring DJ/producer/remixer GATTÜSO. Their creative take on the rock classic is the first-ever “mint Singles,” a spin-off of the popular Spotify Singles series and companion to our flagship dance playlist, mint.

Born Fadil El Ghoul, R3HAB grew up in the southern Netherlands city of Breda, where Hardwell also grew up. Dutch house has long had an eclectic streak—Afrojack’s “Moombah” remix was the source code for the freaky fusions of moombahton, after all. And R3HAB takes his own free-flowing approach to dance music, borrowing and reinventing at will.

But he hit a whole new level of cultural engagement when he performed last year at MDL Beast, a massive music festival in Riyadh where R3HAB delivered show-stopping performances. Tens of thousands of fans sang along as he laid down remixes and pumping beats for the likes of Egyptian star Mohamed Hamaki and Saudi legend Rabeh Saqer.

Diab also appeared onstage at MDL Beast, where he and R3HAB unveiled the remix of “Youm Talat.” R3HAB loved the idea of working with the Egyptian great; his mom is a huge fan, and he’s made an indelible mark on pop music from Cairo to Times Square. Diab reached out to R3HAB before the Riyadh festival, sending him the studio recordings of the track and other songs so the younger artist could rebuild them as remixes.

The original “Youm Talat” bursts with Diab’s trademark Mediterranean rhythms and lovestruck lyrics sung in the Egyptian dialect. On the remix, R3HAB keeps Diab’s vocals—instantly recognizable to any fan of Arab pop—but swaps out the Andalusian accordion and Cairo party beat for a silky-smooth sound fit for the peak hours of a late-night dance party. “We made a totally new version with a totally different feel, and he loved it so much,” R3HAB says. “We’re actually working on more music now.”

In addition to reworking Diab’s music, R3HAB teamed up recently with Indian songwriter Qaran Mehta to record “Ki Kehna,” a nightclub ballad that combines Dutch house with swooning Bollywood pop. It’s projects like these that distinguish R3HAB as a global-minded innovator. 

“R3HAB is a really talented DJ and producer, building his career very well over the last years,” says Wilbert Mutsaers, Spotify Head of Music Benelux. “He’s in our perspective one of the most hardworking, friendly, and motivated Dutch DJs we know, and also very actively involved in promoting his own music and collabs.”

Indeed, wherever R3HAB is, he’s always hungry for new sounds and collaborators. “It’s actually similar to my food,” he says. “I like to taste all kitchens all around the world.”

Hit play on Spotify’s flagship dance playlist, mint, to hear R3HAB’s and GATTÜSO’s new remix of the Radiohead classic “Creep.”