Tag: video series

Spotify and Genius Bring Fans Closer to the Music With New Video Series Partnership

An episode of Genius' 'Open Mic' video series streaming on Spotify

Music fans worldwide turn to Genius to uncover the lyrics, meaning, and stories behind their favorite tracks. Today, Spotify is bringing that experience directly to our platform by partnering with Genius on its slate of video series.

For the first time, Spotify users can stream full video episodes of Genius’ live performance series, Open Mic, while Verified, Genius’ signature artist-led lyric breakdown series, will add a backlog of older episodes alongside new releases. Since launching in 2016, both series have become popular fan destinations for music storytelling and discovery, racking up more than 3.7 billion combined views.

Open Mic brings viewers intimate, stripped-back performances from global stars and rising talent alike. The first new episode, available now, spotlights Grammy Award-winning rapper Rapsody performing “Pick A Side” from her latest album, God Gotta Afro & Gold Hoops. New episodes of Open Mic drop every Thursday at 11 a.m. ET, and fans now also have access to a curated selection of archival episodes featuring Bebe Rexha, Rod Wave, and Teddy Swims.

The partnership also expands the footprint of Verified on Spotify following a successful initial rollout. The series gives artists a platform to dissect their lyrics, themes, and creative process. Since its inaugural episode featuring Mac Miller, Zara Larsson, and 21 Savage, Verified has hosted industry heavyweights like Alicia Keys, Billie Eilish, Doja Cat, Lorde, Cardi B, Chance the Rapper, and Phoebe Bridgers.

New episodes of Verified premiere Wednesdays and Fridays at 11 a.m. ET. This week, Magnus Ferrell discusses his hit “Asleep Talking.”

Head to the Open Mic and Verified show pages on Spotify to watch now.

Kelsey Lu and Savanah Leaf Lean Into the Emotional Core of ‘Running To Pain’ in Episode Three of ‘Directed By’

Directed By, Spotify’s documentary-style series that pulls back the curtain on the collaborative work behind music videos, is back with a new episode. Go behind the scenes with athlete-turned-visual-artist Savanah Leaf as she and Kelsey Lu build the visual world of “Running To Pain,” leaning into trust, vulnerability, and the song’s emotional core.

Created in partnership with Android, Directed By follows a music video’s journey from early ideas to the full realization of a shared vision. The first episode featured Maisie Peters and director James Ogram’s work on “Audrey Hepburn” and “You You You,” and the second episode followed FKA twigs and director Jordan Hemingway as they developed the video for “HARD.”

In our third and final installment, Savanah and Kelsey talk through how they captured a fever-dream feel for “Running To Pain,” and the trust it took to get there:

Spotlight: Savanah Leaf

Savanah Leaf is a British-American director whose work spans narrative film, documentary, and music videos. A former professional volleyball player and Olympian, she came to filmmaking after an injury ended her athletic career. She started out working at a commercial production company before moving into writing and directing her own projects, which includes her feature film Earth Mama

Savanah and Kelsey’s creative relationship began through Earth Mama, which is about a pregnant single mother struggling to regain custody of her two other children, who are in foster care. Kelsey composed the score and created the film’s soundtrack. When it came time to shape the world of “Running To Pain,” they started by simply listening to the music together.

“Lu’s vision was to create a film that captures the full arc of the album, beginning with the release of ‘Running To Pain,’” Savanah said. “It explores that visceral, playful urge to run heart-first into situations that might be toxic and/or painful. We aimed to build an ethereal, dreamlike world, one where a dark fairytale styling is anchored by the raw honesty of the lyrics and performances. By balancing fantasy visuals with grounded emotions, we wanted to lead the audience on a journey from this first release through the entire record.”

“This album is the culmination of seven years of Lu’s world-building, and I think the audience will be captivated by the depth of what Lu has in store,” she added.

Check out the third episode of Directed By featuring Kelsey Lu and Savanah Leaf, then watch the official music video for “Running To Pain.”

Revisit Some of Music’s Most Iconic Hits With Our ‘Spotify Anniversaries’ Video Series

Music serves as a powerful memory booster, and Spotify recently introduced a new video series that revisits top albums from some of the industry’s biggest luminaries in a compelling new way. 

In Spotify Anniversaries, artists reflect on, discuss the impact of, and share untold stories about the making of landmark albums. The episodes also feature the artists performing new renditions of beloved tracks. Accompanying EPs of those new tracks are found exclusively on Spotify.

“It’s a celebration not only of the projects, but also the growth of each artist as they revisit their classics,” shared Sarah Patellos, Head of Spotify Music Studios.

Pop icon Christina Aguilera is the latest to be featured and marks the 25th anniversary of her self-titled debut album. Filmed at Spotify’s Mateo studios in Los Angeles, the episode includes reimagined and unplugged versions of six hits from the album. Sabrina Carpenter joins Christina for “What a Girl Wants,” and mgk shows off his guitar skills on “Genie In a Bottle.”

 

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Fans who aren’t yet ready to relinquish their nostalgia can find Spotify Anniversaries episodes celebrating the 30th anniversary of Weezer’s Blue Album and the 10th anniversary of Isaiah Rashad’s Cilvia Demo.

 

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Sit back, relax, and tune in to all three EPs below.