ONLY GOOD VIBES

‘Exclude From Your Taste Profile’ Will Make Your Personalized Recommendations Even Better

Personalization is one of the most beloved Spotify features, with millions of fans using playlists like Discover Weekly and Blend to find artists and songs that they love. But for people who have specific playlists for specific activities—such as sleeping, working out, or parenting—their recommendations can sometimes over-index on songs and artists that don’t fit with their general listening habits.

We understand why you might not want kids’ music popping up in your Blend playlists, or white noise dominating your Discover Weekly. That’s why we’re introducing a new feature that will make personalization better than ever: the ability to exclude select playlists from your Taste Profile.

What is a Taste Profile?

Your Taste Profile is Spotify’s interpretation of your taste based on what you listen to and how you listen to it. It helps us personalize your Spotify experience by informing your recommendations and experiences with your taste summaries and personalized playlists, including your top songs and Daily Mixes.

How does Exclude from your Taste Profile work? 

With the touch of a button, Exclude from your Taste Profile lets you keep selected playlists from being included in your Taste Profile and reduces the impact they have on your recommendations. It allows you to tell Spotify which playlist you’d like to impact your recommendations less, tailoring Spotify’s personalization experience to your needs.

When you exclude a playlist from your Taste Profile, you can still easily find it in your Home tab, and “liked” songs within the playlist will also be unaffected. In that sense, you’ll still have easy access to your Pop 4 Kids playlist, but it won’t be heavily featured in your personalized playlists.

Once Exclude from your Taste Profile is enabled, it will exclude past and future listening of the playlist from your Taste Profile.

How do I set up my Exclude from your Taste Profile?

Our latest feature is rolling out to users on web, desktop, iOS, and Android starting today. Ready to give it a try? It just takes three simple steps:

  1. Select the playlist of your choice. 
  2. Tap the three dots near the top of the playlist.
  3. Select “Exclude from your Taste Profile.”

Note that if you have a change of heart later on, the feature can easily be turned off at any time using the same process.

We’re continuously working to find new ways to further improve the personalization experience by introducing ways to connect listeners, artists, and creators in a unique and enriching way. And now that you have the scoop on how Exclude from your Taste Profile works, there’s only one thing left to do: Stream your favorite audio on Spotify. 

Looking for more ways to make the most of our Personalization features? Check out Friends Mix, which is inspired by the songs your BFFs love.