Tag: Music Evolution

Everything You Need To Know About Your Music Evolution

December 4, 2024

This year, you grew and transformed, and your musical journey reflects this evolution. Did you start the year with some Pink Pilates Princess Strut Pop and transition to a Surf Crush Beach Reggae phase in August? Were you all about Wild West Slow Dance Country before moving into your Sweater Weather Softcore Indie era?

Whatever your journey looked like, 2024 Wrapped is celebrating Your Music Evolution, revealing the musical phases that uniquely defined your year. Users will receive up to three distinctive musical phases, which are based on hundreds of thousands of unique descriptors, genres, and artists.

Each phase features artists drawn from your listening this year, and each has a uniquely crafted title to capture the essence of that phase. 

How Spotify picked the phases of Your Music Evolution

Several special factors went into creating Your Music Evolution, including the amount of time you spent listening to an artist or genre, peak listening months, and distinctiveness, which means spotlighting a genre that stood out from your usual listening patterns. 

  • Spotify combined machine learning with human curation to associate descriptors and genres with different tracks. These descriptors then informed your musical phases. 
  • While the Your Music Evolution data story may not encompass every musical moment of your year, it aims to reflect some of the most significant ones, revealing your unique journey and evoking 2024 memories through music. 
  • To be eligible for Your Music Evolution, you will need to have streamed at least three tracks and one artist per music category over the course of the year. 

In addition to Your Music Evolution, you will also receive a custom Your Music Evolution 2024 playlist in your Wrapped feed on Home. The playlist includes familiar favorites along with new songs that we think you’ll love, related to your unique musical phases. 

Each year, Spotify Wrapped celebrates the millions of ways our fans show up for the artists they love, and with Your Music Evolution, we’re offering an exciting new way to relive your biggest moments of the year.

Explore your personalized 2024 Wrapped and learn more about this year’s campaign and experience on our 2024 Wrapped hub.

2024 Wrapped Is Here! Experience Your Year in Listening Like Never Before

December 4, 2024

There’s nothing quite like the joy of looking back at what soundtracked your year. That’s where the Spotify Wrapped experience comes in, offering fans a personalized recap of their year in listening packed with immersive features.

Think of 2024 Spotify Wrapped as a celebration of the fans, artists, and creators who made this such an amazing year. We’re giving fans even more ways to indulge in what they love, from showing them how their taste in music evolved throughout the year to special messages from their favorite artists and podcasters.

More than ever, Wrapped is everywhere on Spotify—a massive effort showcasing the hard work and creativity involving hundreds of Spotify team members each year. New this year, fans can uncover more listening insights dotted across the Spotify experience. The “share” functionality for music and podcasts on Spotify has been given a Wrapped spin. By tapping “share,” Spotify will reveal whether the content you’re streaming stacks up in your top 100 songs, top 20 artists, or top five podcasts.

And reminder: Make sure your Spotify iOS or Android app is up-to-date to get your own 2024 Wrapped. You can access the experience via the Wrapped feed on your Home screen, which serves as your one-stop spot for all things Wrapped.

Fresh ways to celebrate your year on Spotify

As you relive the artists, songs, albums, and podcasts that made this year truly special, look out for some new and returning features in this year’s personalized experience for eligible users:

    • Your Music Evolution: Your tastes and moods change throughout the year—and so does the music you listen to. This new data story reveals the musical phases that uniquely defined your year. You may receive up to three musical phases, which will be displayed with descriptors, genres, and artists.
    • Your Music Evolution Playlist: Your Music Evolution will also come to life in a personalized playlist that can be found in the Wrapped feed on Home. Tracks within the playlist include both familiar favorites and new songs we think you’ll love—all related to your musical phases throughout the year.
    • Your Top Artist Reimagined: You will now get to see the artist you enjoyed most this year with “Longest Listening Streak,” plus the fan favorite “Top Listeners,” which reveals what percentage of listeners you’re in for your favorite artist.
    • Your Music Videos Playlist: In markets where music videos in beta are available, Premium users will receive a personalized playlist that brings together music videos from your most-loved artists of this year.
    • Your Artist Clips: Loyal fans will get to hear directly from some of their top artists within the Wrapped experience. Clips will include artists like Peso Pluma, ROSÉ, Billie Eilish, USHER, Sabrina Carpenter, KAROL G, and thousands more.
    • Your Podcaster Clips: You’ll also be able to enjoy short messages from some of your favorite podcast creators, including the ones behind shows like Anything Goes with Emma Chamberlain, Crime Junkie, Distractible, Diary of a CEO with Steven Bartlett, and more.
    • More Editorial Playlists & Insights: Curated by Spotify’s music editors, users can find more curated playlists in their Wrapped hubs, which include insights that contextualize and spotlight the biggest stories in music and culture in 2024.