Tag: Daniel Ek

6 Questions (and Answers) with CEO Daniel Ek about Spotify and Samsung’s New Partnership

August 9, 2018

It’s never been easier to play music on-demand. With your trusty smartphone and handy Spotify app, the music you love is no more than a few taps away. But when it comes to playing across your many devices, things aren’t as simple.

That’s why we’re excited to share that Spotify has been named Samsung’s new go-to music service provider, which gives Samsung users a seamless listening experience between devices. You can look forward to a more meaningful music experience, thanks to integrations across a variety of Samsung products.

We sat down with Spotify CEO Daniel Ek to ask a few questions about Spotify and Samsung’s partnership:

What inspired this integration?

Since Spotify’s inception, we’ve studied how people use Spotify. We know that listeners stream different kinds of music at different times, in different places, and most importantly, on different devices. We think music should be easy to access on ALL of your devices—and we want it to be seamless to switch from one device to another.

Why did you choose to partner with Samsung?

Samsung makes devices for every aspect of our lives – everything from smartphones and TVs, to tablets, speakers, and watches. And we have designed Spotify to deliver personalized music to consumers around the world – wherever they are, across millions of devices. This partnership with Samsung reduces the friction for users to get Spotify up and running on multiple Samsung devices once the accounts have been linked. It allows us to create a seamless music listening experience together for the user that would be hard for either of us to build alone. It’s a great fit.

What can users look forward to right away?

First off, users can get excited about Spotify becoming part of the set-up experience on a Samsung device from the very beginning. For example, when someone buys a phone, the user can easily discover the Spotify app on Samsung Smart Switch. And soon, Samsung Smart TV users will be able to play Spotify through the SmartThings app. It’s a new level of integration that will allow Spotify to be easily accessible and discoverable on Samsung Devices. As you move from room to room, your devices will be aware of your location and prompt you to effortlessly transition your listening between them.

Next, Spotify is excited to be even more deeply integrated with Bixby, Samsung’s premier voice solution, and serve as the only music service to be fully integrated with Samsung Music. When a user asks Bixby for music, Bixby will look to Spotify—even if that user has never used Spotify before—allowing listeners to receive recommendations from Spotify, discover new playlists, and create new musical experiences.

How does this “seamless control” make switching between devices easier?

The short answer is that on several key Samsung surfaces, you’ll be able to link your Samsung and Spotify accounts to play music across all Samsung devices.

The [slightly] longer answer is that – for example – when you buy a new Samsung phone and use the SmartThings app to set up your Samsung Smart TV or Galaxy Home, you will be prompted to link your Spotify account. So right from the beginning, you’ll have that collaboration. It only takes a few simple steps.

Additionally, we’re also making it easier to move playback to various hardware devices with Spotify Connect. When a user enters WiFi while listening to music on mobile with the Spotify app, they’ll be able to move playback from the mobile lock screen, instead of having to go back in the Spotify app.

How will this integration benefit existing Samsung users?

As Samsung’s new go-to music provider, Spotify is giving hundreds of millions of Samsung listeners better access to our 35 million songs, as well as our innovative Discovery and Personalization features, connecting more artists with more fans.

We believe that this significant long-term partnership will provide Samsung users across millions of devices with the best possible music streaming experience, and make discovering new music easier than ever – with even more opportunities to come.

Of course, it will also help artists reach new fans. Our goal has always been to make music accessible to everyone by giving a million creative artists the opportunity to live off their art and billions of fans the opportunity to enjoy and be inspired by it.

Do Samsung and Spotify users have any other features to look forward to going forward?

We’re excited for the future of this incredible partnership. Users will be able to discover and enjoy new music in ways that have never before been possible.

As my friend DJ Koh (President & CEO, IT & Mobile Communications, Samsung Electronics) said today, “With Spotify, Samsung Galaxy users will be able to enjoy seamless music experiences across all our devices. We’re excited about today’s announcement, and it’s just the start of things to come!”

Equalizer Project Networking Dinner – Get to Know the Rising Female Stars of Swedish Music

June 15, 2018

On her “Witness” World Tour stop in Stockholm this weekend, pop megastar Katy Perry did more than perform. Before entertaining the thousands of fans in her audience, Spotify invited her to sit down with the next generation of Swedish female music professionals to network, provide advice, and encourage them to follow their dreams.

Katy was invited to be a part of the third Equalizer Project networking event and dinner, during which five up-and-coming female creators (artists, songwriters and producers) met with industry professionals including Katy, Spotify CEO Daniel Ek, and Swedish songwriter and record producer Max Martin—one of the most awarded producers globally—to share their experience and learn from each other.

The Equalizer Project was initiated last year in our Stockholm office. The project, which currently includes a podcast and networking events, comes out of a desire to fuel discussions about equality and breaking norms in the music industry, and music studios in particular. The goal of these discussions is to drive change and increase the prevalence of women in the music industry.

Other guests included Spotify’s Nordic Managing Director Jenny Hermanson, as well as some of the world’s most prominent producers and songwriters – Shellback, Noonie Bao and Tove Styrke. The group welcomed five rising Swedish talents to the dinner on Saturday.

The five rising stars included names such as Janice Kavander, whose debut album “Fallin Up” was released in the beginning of 2018. Another attendee, Caroline Cederlöf aka GRANT made her 2018 debut with three critically acclaimed singles. Triple threat producers, songwriters and artists Thea Gustafsson aka Becky and the Birds, Bishat Araya joined the crew along with Emma Bertilsson aka KIDDO, who has co-written for Icona Pop, Soleima, Alan Walker, and SHY Martin.

Spotify Lists on NYSE as SPOT

April 2, 2018

This post was originally published on April 2.

Tomorrow, Spotify becomes a listed public company on the New York Stock Exchange. And it feels like the right time to pause and acknowledge the thousands of Spotify employees around the globe who helped build out the Spotify ecosystem while staying true to who we are and what we believe. You make me proud to come in and learn and work alongside all of you.

Lots of people have asked me how I feel about tomorrow’s listing. Of course, I am proud of what we’ve built over the last decade. But what’s even more important to me is that tomorrow does not become the most important day for Spotify.

It’s the day after, and the following day that matters — and all those days to come. Because that’s when we will continue the hard and important work of our mission: To unlock the potential of human creativity — by giving a million creative artists the opportunity to live off their art and billions of fans the opportunity to enjoy and be inspired by it.

Spotify is not raising capital, and our shareholders and employees have been free to buy and sell our stock for years. So while tomorrow puts us on a bigger stage, it doesn’t change who we are, what we are about, or how we operate.

This is why we are doing things a little differently.

Normally, companies ring bells. Normally, companies spend their day doing interviews on the trading floor touting why their stock is a good investment. Normally, companies don’t pursue a direct listing. While I appreciate that this path makes sense for most, Spotify has never been a normal kind of company. As I mentioned during our Investor Day, our focus isn’t on the initial splash. Instead, we will be working on trying to build, plan, and imagine for the long term.

Sometimes we succeed, sometimes we stumble. The constant is that we believe we are still early in our journey and we have room to learn and grow.

I have no doubt that there will be ups and downs as we continue to innovate and establish new capabilities. Nothing ever happens in a straight line — the past ten years have certainly taught me that. My job is to ensure that we keep our foot on the pedal during the ups, so that we don’t become complacent, and that we continue to stay the course with a firm grip on the wheel during the downs.

We have a lot to do — we are only in the second inning — and I’m more excited than ever for the future.

Remember, tomorrow is just another day in our journey to fulfill our mission.

Harder, better, faster, stronger.

Daniel

 

Spotify has filed a registration statement (including a prospectus) with the Securities and Exchange Commission (“SEC”) relating to its ordinary shares. Before you invest, you should read the prospectus in that registration statement and other documents Spotify has filed with the SEC for more complete information about Spotify and its ordinary shares. You may obtain these documents for free by visiting EDGAR on the SEC web site at www.sec.gov. The registration statement relating to Spotify’s ordinary shares was declared effective by the SEC. This communication shall not constitute an offer to sell or the solicitation of an offer to buy nor shall there be any sale of these securities in any jurisdiction in which such offer, solicitation or sale would be unlawful prior to the registration or qualification under the securities laws of any such jurisdiction.