Tag: 2025

Spotify Reports Second Quarter 2025 Earnings

Today, we announced our second quarter 2025 earnings, fueled by standout subscriber and MAU growth. In the first half of 2025, subscriber net additions grew more than 30% compared to the first half of 2024, and this marks the company’s second highest Q2 for MAU net additions. Take a look at the highlights below: 

    • Subscribers climbed 12% Y/Y to 276 million.
    • Monthly Active Users grew 11% Y/Y to 696 million.
    • Total Revenue increased 10% Y/Y to €4.2 billion.
    • Gross Margin improved by 227 bps YoY to 31.5%.
    • Operating Income reached €406M.

People come to Spotify and they stay on Spotify. By constantly evolving, we create more and more value for the almost 700 million people using our platform,” said Daniel Ek, Spotify Founder & CEO. This value not only benefits users but it’s attracting more people to streaming and as a result, it’s also boosted the industries of music, podcasts, and audiobooks.”

Interested in hearing more? Click here to review the full earnings release and listen to the webcast Q&A on our Investor Relations site here.

10 Wild Card Tracks Join Spotify’s Songs of Summer 2025 Editorial Picks

The days are longer, the nights are warmer, and the soundtrack of summer keeps evolving. Back in May, Spotify’s global editors kicked off the season with our annual Songs of Summer predictions, blending cultural expertise, editorial instinct, and streaming data to spotlight contenders for this year’s defining anthems.

But summer never stands still. Now that we’re halfway through the season, our editors are shaking up the list with 10 new “wild card” tracks—songs released since our initial reveal or experiencing a recent surge in global streams. These wild cards reflect what’s resonating with listeners right now, capturing the moments and moods dominating culture across the globe. For example, global streams of “Illegal” by PinkPantheress shot up 155% on Spotify in the last month, while Sabrina Carpenter’s “Manchild” and Addison Rae’s “Fame is a Gun” both charted on Spotify’s Global Top 50 following their releases.

From high-speed dance floor bangers to bold main-character anthems, this year’s wild cards cut across genres and tap into the euphoric feeling of summer. There’s breezy optimism, infectious energy, and a few surprises along the way.

Spotify’s 2025 Songs of Summer: Midseason update

Listed alphabetically by artist first name; wild card picks in italics

“Our team of editors are constantly monitoring listening trends and cultural signals from around the world to understand what’s truly connecting with audiences,” said J.J. Italiano, Head of Global Music Curation and Discovery at Spotify. “Our wild card additions are a reflection of that real-time curation. Whether it’s the innovative production of ‘No Broke Boys’ or the intensity of ‘ALAMBRE PùA,’ each of these songs has captured a specific energy that listeners are gravitating toward right now. They represent the diverse sounds and stories shaping the season across borders.”

A summer celebration in Los Angeles

To toast summer’s next musical moment, Spotify’s annual Songs of Summer party landed Wednesday in Beverly Hills, featuring performances from Ravyn Lenae and Jessie Murph—two artists making waves on this year’s list.

Spotify’s Editors Pick Their Best Podcasts of the Year (So Far)

Spotify’s podcast editorial team is always on the hunt for shows and episodes that spark conversation, push boundaries, and keep us coming back for more. As 2025 hits its halfway mark, our editors have curated their picks for the year’s standout podcasts so far—spanning celebrity-driven interviews, deep-dive investigations, true crime, comedy, and the best in film and TV commentary.

“It would be impossible to overlook all the famous faces on our ‘Best New Podcasts of 2025 (So Far)’ list. From Michelle Obama’s heartfelt real talk on IMO to Amy Poehler’s star-studded hangouts (did we mention Kylie Kelce and the Living Single ladies also made the cut?), shows hosted by megawatt talent have definitely stepped up their game this year,” said Rachel Selvin, Editorial and Audience Development Manager, Spotify. “But even with all the buzz around viral celebrity moments, the old rules of podcasting still hold true: A great investigation usually equals a great show. That’s why half of our picks focus on a single issue, unspooling it in all its complexity through a compassionate lens.”

From breakout new series to unforgettable episodes, here’s what topped our editors’ lists for 2025 (so far):

Best New Podcasts of 2025 (So Far)

Best Episodes of 2025 (So Far)

Best True Crime of 2025 (So Far)

Funniest Episodes of 2025 (So Far)

Best Movies of 2025 (So Far)

Best TV of 2025 (So Far)

Explore the Best of the Year (So Far) hub on Spotify to find your next favorite show or episode.

It’s Time To Unlock Your Playlist In a Bottle From 2023 (and Make a New One for Next Year)

playlist in a bottle graphic image depicting bottles, rice cooker, snow globr, and dumpster

Quick pulse check: What’s your mood, your inspiration, and your mindset as you kick off 2024? Does it match your feelings from a year ago? 

Last year we introduced “Playlist in a Bottle,” giving listeners a chance to capture the songs that resonated with them at that moment in time and seal it away for one year. The interactive in-app experience is the perfect time capsule to remember and reflect on the music you loved, and how your taste may have evolved over the past 365 days. If you’re one of the millions of Spotify listeners who participated then, today is the day to unlock your “Playlist in a Bottle” from last year. 

Here’s how

  • Visit spotify.com/playlistinabottle on your mobile device.
  • Choose “Claim Your Playlist” to see which songs were sealed in your musical time capsule. 
  • Save and listen to your complete 2023 Playlist in a Bottle. You only have until January 31!

Now it’s time to create a new Playlist in a Bottle to open in 2025. This experience is open to all Spotify listeners—whether you made one last year or this is your first time checking out the experience. This time around, you’ll answer questions like “what song brings out my alter-ego” and “what song describes my relationship status” to curate your playlist. You can also select where you want to store your playlist from a series of objects, and write a note to your future self.

Make your new Playlist in a Bottle

  • Visit spotify.com/playlistinabottle on your mobile device.
  • Select where you want to store your playlist. Choose from an actual bottle, a snow globe, a flip phone, a tiny bird’s nest, a rice cooker, or even a dumpster!
  • Complete a series of song-inspired prompts like “a song that reminds you of your favorite person,” “a song your great-grandkids will be confused about,” and “a song you put your friends on to.” 
  • Leave a note for your future self, capturing something you want to remember about this moment when your capsule is delivered next year.
  • Finally, “seal” your musical time capsule and post your #PlaylistInABottle share card to your preferred social handles.

phones depicting the playlist in a bottle user experience

Only time will tell if you’ll love or laugh at your song choices. You have until January 31 to seal your picks. Visit spotify.com/playlistinabottle for more. 

This experience is available in Argentina, Australia, Brazil, Canada, Chile, Colombia, Czech Republic, Denmark, Egypt, France, Germany, Hong Kong, India, Indonesia, Italy, Japan, Kenya, Malaysia, Mexico, Morocco, Netherlands, New Zealand, Nigeria, Philippines, Poland, Portugal, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Sweden, Taiwan, Thailand, Turkey, UK, UAE, U.S., and Vietnam.

And you can find Playlist in a Bottle in the following languages: English, English-GB, Portuguese, Portuguese-BR, French-CA, Spanish-LATAM, Dutch, German, French, Italian, Polish, Spanish-ES, Turkish, Japanese, Czech, Thai, Vietnamese, Chinese-Traditional, Korean, and Bahasa Indonesia.