Tag: Reba McEntire

Celebrate Spotify’s Biggest Year for Podcasts This International Podcast Day

It’s only September, but Spotify has already seen our biggest year ever for podcasts. The number of new shows added to the platform this year increased by 240%* compared to 2019, and fans are spending more time streaming podcasts on Spotify than ever before. And since today (September 30) happens to be International Podcast Day, we’re celebrating the milestone by taking a look back at some of the podcasting trends of 2020, as well as debuting some new shows, podcast playlists, and features.

When it comes to podcasts . . .

  • Laughter is the best medicine. Comedy has been the top-ranking global podcast category this year to date, with Call Her Daddy, The Misfits, and Office Ladies dominating.
  • We’re keeping up with the Os. The Obamas, that is. The Michelle Obama Podcast from Higher Ground held its spot on the Trending Charts Top 10 globally longer than any other podcast since July 2020.
  • DIY podcasting is a growing field. Since last year’s International Podcast Day, new podcasts created on Anchor, Spotify’s all-in-one podcasting platform, have increased by more than 380%.*

And to keep the momentum going, Spotify will be celebrating International Podcast Day all week with new playlists, podcasts, and special features. Take a look:

  • 9/28: We’re releasing Best of 2020 So Far, a podcast playlist full of this year’s top pods, handpicked by Spotify’s editorial team.
  • 9/30: Parcast’s Blind Dating and Gimlet’s Resistance podcasts are dropping exclusively on Spotify.
    • No one has ever found love on a podcast until now, on Blind Dating, the new Spotify Original on Parcast. Hopeful singles listen to voices of potential matches before making their choices and having their identities revealed.
    • Gimlet’s new podcast Resistance offers stories from the front lines of the movement for Black lives, told by the generation fighting for change. Listen to the Resistance trailer now on Spotify.
  • 9/30: It’s International Podcast Day! Stream your favorite pod, and don’t forget to check out Instagram for our International Podcast Day filter. Plus, Spotify for Podcasters is going global for podcasters in Brazil and Mexico. Finally, the most passionate podcast users in English-speaking countries will receive push notifications letting them know that they are in the top 5% of podcast listeners on Spotify—surely something to celebrate.
  • 9/30–10/2: Creators like Jemele Hill, Ashley Flowers, and Reba McEntire will be “passing the mic” to spotlight the podcasts they love via their social channels, so stay tuned. 

*Numbers stated are from September 30, 2019, to June 30, 2020.

Spotify and Country Music Icon Reba McEntire Announce New Podcast Launching in Early 2020

One of country music’s iconic superstars, Reba McEntire, is partnering with Spotify to launch a new original podcast in early 2020. Fans worldwide can tune in to hear Reba’s trademark wit and wisdom as she and expert guests share honest, comedic takes on struggles we all face when it comes to confronting life’s challenges, making good decisions, and creating happiness around us. In a nutshell, it’s Reba’s interpretation of ‘living your best life.’ 

With her new show, Reba will be joining the growing list of names (lookin’ at you Kevin  Bacon), opinion makers (Bill Simmons) and musicians (Midland) who have created podcasts exclusively for Spotify. 

“I am so excited to be partnering with Spotify on my new podcast and I’m even more excited to be connecting with my fans in a way I haven’t done before,” says Reba. “I’m looking forward to sharing some of what I’ve learned from my own life challenges and hopefully learning more along the way. Spotify is the perfect platform to share this journey with my fans, old and new!”

One of the most successful female recording artists in history, McEntire has sold over 56 million albums worldwide and is a member of the Grand Ole Opry, Country Music Hall of Fame and Hollywood Bowl Hall of Fame. She has won 15 American Music Awards, 16 ACM Awards, nine People’s Choice Awards, six CMA Awards, three GRAMMY® Awards, an ACM Career Achievement Honor, was a 2018 Kennedy Center Honors recipient, and is one of only four entertainers in history to receive the National Artistic Achievement Award from the U.S. Congress.

And she’s not slowing down. This year, she released her new studio album Stronger Than the Truth to rave reviews and received the Artist of a Lifetime award at the 2019 CMT Artists of the Year ceremony. On November 13, she will co-host the 53rd Annual CMA Awards with Carrie Underwood and Dolly Parton

“We are so honored that one of country music’s most beloved stars, Reba McEntire, has chosen to launch her podcast exclusively on Spotify next year,” says Brittany Schaffer, Head of Artist & Label Marketing for Spotify Nashville. “We are all longtime fans of Reba’s extraordinary music, her career, and her razor sharp insights, and are certain that fans will absolutely love hearing a strong female icon like Reba share her advice and personal thoughts on all!” 

Spotify is dedicated to collaborating with artists in the country music space, from legends to rising stars. So stay tuned for the launch date and more details—and in the meantime, tune in to Reba’s newest album.