A lo largo y ancho de Latinoamérica, el boom de los podcasts se hace escuchar con una creciente oferta de títulos para cada momento y en todos los géneros, desde series documentales a shows hablados que crean comunidades.
En Spotify nos emociona presentar nuevos títulos originales y exclusivos recién salidos del estudio liderados por talento femenino. Entre los nuevos podcasts que los oyentes pueden descubrir destacamos Legado, una serie conducida por la periodista colombiana MabelLara que explora las raíces de la cultura negra en Latinoamérica; una nueva temporada del podcast documental chileno Las Raras, liderado por CatalinaMay, que amplifica voces disidentes sobre temas sociales bajo una perspectiva feminista, ahora exclusivamente en Spotify; y un par de shows en México que aportan narrativas distintas sobre la cultura pop y temas de actualidad: Mechicxs y Bravas.
Aquí presentamos un adelanto de los nuevos títulos que estrenamos esta temporada con las voces de mujeres creadoras que te acompañarán semana a semana.
Legado es una serie audio-documental original de Spotify, conducida por la periodista colombiana Mabel Lara, que conecta a las nuevas voces afrodescendientes con la historia de nuestros pueblos en América Latina y el Caribe. El podcast cuenta la historia de las luchas motivadas por discriminación, derechos, la igualdad, y la justicia. Voces negras del arte, la política, la música, el deporte y el activismo, entre muchas más. Nuevos episodios cada lunes.
El más reciente lanzamiento de Spotify Originals realizado en México. Es conducido por la actriz Verónica Toussaint y la comunicadora Melissa Mochulske, dos mujeres en sus cuarentas a quienes no les importa ser políticamente incorrectas para decir lo que piensan de distintos temas de actualidad. El sarcasmo y el humor negro serán sus invitados en este podcast lleno de carcajadas. Bravas busca ser la voz y el desahogo para muchas mujeres valientes que quieran decir las cosas como son en voz alta y reírse de sí mismas. Nuevos episodios cada jueves.
Un recién adquirido podcast exclusivo en formato de documental con un diseño sonoro único.
A través de sus sonidos y música original, esta producción cuenta historias de libertad que rompen con las normas y luchan por un cambio social.
Las Raras llega a Spotify con su sexta y más ambiciosa temporada para contar 18 diferentes casos de feminismo, medio ambiente, migración, entre otros temas sociales en México, Venezuela, El Salvador, Ecuador, Chile, Colombia, Estados Unidos, Suecia, España, y mucho más. A partir del pasado 23 de septiembre, el catálogo completo y su nueva temporada se encuentran únicamente en la plataforma. Nuevos episodios cada jueves.
Un original de Spotify sobre cultura pop el cual es conducido por Marcela Lecuona, una de las principales comediantes de stand up en México;Coty Camacho, actriz y directora; yLuisa Almaguer, cantante, comunicadora y activista trans.
Las tres discuten temas de actualidad, cine, teatro y temas sociales con una mirada diversa, inclusiva, feminista, divertida y aguerrida. Nuevos episodios cada miércoles.
Anyone has the ability to think of a great podcast idea—but not everyone has the means, knowledge, or connections to bring it to life. That’s where Spotify’s Sound Up podcast education program comes in: Our goal is to empower the next generation of podcasters through education, workshops, and support, as well as create a space for new voices, stories, and perspectives in podcasting. And it’s already making an impact: By the end of 2020, Sound Up will have served 160 participants in six countries.
Back in June, we announced the addition of Brazilian and Swedish programs, in addition to offerings for the U.S., U.K. and Ireland, Australia, and Germany. We also opened up applications for the third cohort of women of color in the U.S. who want to gain the skills and connections to bring their great podcasting ideas to life.
This year, Sound Up U.S. was conducted over a four-week virtual course in which 20 outstanding participants who were selected from a competitive batch of applications learned podcast engineering skills, tips for pitching their ideas, and more. Their ideas ran the gamut from historical fiction and fantasy, to innovative music shows, motherhood, women’s sexual health, musicals, and social justice. The program was facilitated by RekhaMurthy, a podcast strategist and our long-term partner on the program; and MariaMurriel, cofounder of Pizza Shark Productions.
All 20 participants had eight weeks to deliver a trailer and podcast pitch to a panel of judges for review. Now, going into phase two, 10 participants (and their ideas) have been chosen for a one-week intensive program in 2021. However, the full class will continue to have the support of the Sound Up community for their projects going forward, as well as access to ongoing opportunities for education, classes, and networking.
The second phase of the program will be even more focused, with more one-to-one workshop support. After the week comes to an end, each participant will have two months to complete a 20- to 30-minute pilot episode, and potentially see their idea come to life.
Get to know the 10 participants who will be moving forward into the next phase of Sound Up U.S.
Krystal Cruz
“Programs like Spotify’s Sound Up are essential to making a change in terms of minority representation in media. Spotify uses their platform to hold up the creatives needing a boost and inspire them to make content unapologetically. It is no longer enough for vessels of media to only call for a change, but instead they need to actually feed the change to happen. Fueling the agents of change is exactly what Sound Up does. Programs like Sound Up make it possible to give the tools to communities to tell their stories and confidently take up space in the podcasting landscape. Opportunities like these reassure aspiring writers, producers, and hosts that they belong in any space where media is being created.”
Nicole Bassolino
“Technical editing skills aside, Sound Up has taught me how to refine a podcast idea. When I applied to Sound Up, my pitch was fairly general—I had a vague idea of what I wanted the show to be about, but beyond that, not much. I didn’t have a brief memorable sentence, an elevator pitch, or an image of who my listeners might be. From generating pseudo profiles of my ideal audience to thinking about content strategy and answering important questions like ‘Why this podcast? Why now? Why me?’ I’ve come out of the Sound Up program with a much stronger sense of direction and show identity.”
Shayla B. Coleman
“The power of community cannot be understated. Being around and interacting with others who are doing all they can to breathe life into the things they care about alongside you, and who want to see you succeed, is so uniquely energizing. Knowing you’re only a message/email/phone call/video chat away from someone who’s gone through it, going through it, rooting for you, willing to remind you you’re not crazy, is that extra hidden fuel reserve you can tap into when you’re running on E.”
Winnie Kemp
“Creating and writing my own fiction podcast always felt like a goal that was far out of reach because of external circumstances (job, kids, etc.) and internal blocks (lack of confidence, feeling like I did not know enough about the podcast industry). Sound Up gave me the structure, the knowledge, and the community to become a more confident creator and invest in myself. I’m 100% sure I would be sitting at home, still stuck in the idea phase, without this program.”
Caroline Selia
“From learning how to develop my show’s main thesis to learning the intricacies of sound design, Sound Up has taught me so much. I feel like I learned how to be an audio engineer, content creator, and podcast host in a way I didn’t even know was possible. Every workshop and session brought so much detail and insight into a process that felt so mysterious. And it felt even more meaningful to gain most of this insight from some of the most amazing women in the business. I will always thank Spotify’s Sound Up for making me a microphone snob to spot any sound inconsistency in any podcast I listen to for the rest of my life!”
Rene Rawls
“Programs like Spotify’s Sound Up are important because they give creative artists like myself the ‘YES . . . AND’ we need. YES . . . we hear and honor your unique voice. AND . . . we’re going to give you the resources needed to support your vision. Programs like this set artists up for success.”
Rowena Chang
“I am so grateful for this program for helping me discover my voice. Although there is a lot of chatter in the world, we all still have stories worth sharing! The tools, guidance, and encouragement provided by the entire Sound Up team and program empowered me to take the mic—literally—and speak up.”
Olayinka Sarayi
“I learned how to go from ideation to creation, how to structure a show, and how to really think about my audience and reaching them in a meaningful way. Beyond that, the program helped me gain confidence in myself. Sound Up taught me how to put myself out there, to take a chance on myself, and to believe in myself. I got to meet many talented women who were all there to learn and lift one another up. This program has literally been the highlight of my 2020.”
Pratima Mani
“I came into this knowing how to break down an idea in terms of narrative and character but now I have a much stronger sense of how to discuss content-strategy—for example, how to get not just other writers and artists, but also producers and partners, excited about an idea.”
Alexis Johnson
“Being chosen as a Sound Up participant was beyond my wildest dreams. For years, I have had my podcast concept on the horizon. But without direction on how to approach the beginnings of my idea or many of the resources necessary to produce the podcast, I never pushed myself to get it off the ground. Sound Up has given me the opportunity to take my passion project to a well-rounded program focused on developing industry-standard quality content that was both challenging and informative. More importantly, Sound Up brought together a group of women that will forever be connected. It brought light to us in a year of uncertainty.”
Check out In Those Genes, a podcast by previous Sound Up U.S. winner Dr. Janina Jeffthat uses genetics to decode the lost histories and futures of African-descended Americans through the lens of Black culture.
Gizem Adiyaman and Lúcia Luciano party for more than just a good time. In 2017, the German artists formed Hoe__mies, a hip-hop group known for hosting rousing get-togethers where female and queer artists could make a name for themselves in a space that had traditionally excluded them.
“We started our parties as a form of protest against a male-dominated hip-hop scene that placed women and queer people at the margins,” the pair told For the Record. “Before we started [DJing] in 2017, the line-ups very seldomly included female DJs, and if they did, it was mostly in the context of a lady’s night special.”
Now, this outspoken duo is amplifying marginalized voices in a different way—with their new Spotify original podcast,Realitäter*innen. Over the course of 12 initial episodes, Gizem and Lúcia will discuss the intricacies of socially relevant topics ranging from sexuality to principles of feminist thought. Plus, each episode will feature enlightening conversations with special guests from marginalized backgrounds.
The first two episodes of the German-language series, released on February 13, explore dating in 2020 and masculinity, respectively. The first, on dating, includes perspectives on polyamorous relationships. The second examines masculinity, mental health, and how racism affects the constructs of masculinity for black men and queer men of color. Later in the season, listeners can expect episodes dedicated to sex work as well as body positivity.
The pair took some learnings from their party hosting. Today, Gizem and Lúcia’s parties are inclusive environments where women, queer people, and people of color are represented at every level of the experience. They even enlisted an “Awareness Team” to ensure that guests feel safe and respected. But getting to this place wasn’t easy, they said. “It takes a lot of effort to identify and address everyone’s needs, but if you put in the work, people will actually show up and appreciate the space you’ve created for them.”
As for working with a new medium, Hoe__mies will always have an affinity for hip-hop, but the duo is excited for the possibilities that podcasting has to offer. “Music is a great vehicle to reach people, criticize oppressive structures, and spread your message,” they explained, “But with podcasting we can actually pass the mic and listen to other people’s perspectives. We hope that this podcast can foster an understanding and openness for different concepts of love, sex, and identity.”
Tune in every other week for a new episode of Gizem and Lúcia’s debut podcast Realitäter*innen.
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