Tag: award show

Spotify Partners With Les Flammes Music Awards To Celebrate French Rap

April 24, 2024

Spotify is once again teaming up with Les Flammes, the only music awards dedicated to rap, R&B, Afrobeats, and popular culture in France.

Spotify helped create Les Flammes in 2023 to celebrate and highlight the French-speaking artists who are actively shaping new cultural trends. Rap is a hugely prominent genre in France—on Spotify, the top five most-listened-to artists in the country have hailed from rap, hip-hop, and R&B for the past several years.

Ahead of the ceremony on April 25, let’s take a moment to highlight the impact of last year’s inaugural event, and also spotlight the 2024 nominees.

 

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Looking back at Les Flammes 2023

Not only was Les Flammes 2023 a success, but it also impacted music consumption on Spotify in France. Rap and hip-hop have continued to gain steam since last year’s ceremony, with French artist listenership increasing by 15% among users aged 25-44 and 12% among users aged 24-29 and users over 55.

In addition, several winners saw an increase in streams in France in the past year:

    • Maureen saw her streams jump by 314%. The former RADAR artist’s track “Laptop” was awarded best Caribbean or Caribbean-Inspired Song.
    • Streams for Aya Nakamura, who won the Female Artist of the Year award, increased by 97%.
    • Hamza, winner of the best R&B Song award with Tiakola for “Atasanté,” recorded a 93% increase in streams.
    • Tiakola saw a 71% increase in streams. The artist won the New Pop Album of the Year award, as well as best Afro or Afro-Inspired Song.

Looking forward to Les Flammes 2024

A number of artists up for awards at this year’s ceremony have already made their mark. Among the male nominees, that includes Yamê, an artist supported by Spotify’s RADAR program; Favé; and Werenoi.

    • Yamê’s streams have skyrocketed by 12,883%. Nominated for Male Revelation of the Year and New Pop Album of the Year, he’s the fastest-growing male French-language rap/hip-hop artist of the year in France.
    • Favé, also nominated for Male Revelation of the Year, has seen a 561% increase in streams.
    • Werenoi’s streams are up 606%. The artist is up for Spotify Album of the Year, Song of the Year, and Male Artist of the Year.

Among the female nominees:

    • Shay has seen a 65% increase in streams. Nominated for Video of the Year, she’s the third-fastest-growing female French-language rap/hip-hop artist of the year in France.
    • Nej, an EQUAL artist, has recorded a 36% increase in streams. She’s up for Female Artist of the Year.

And while this year’s ceremony will be held at the Théâtre du Châtelet in Paris, Spotify will also host a special viewing party in Marseille. The event will reinforce the sense of unity that characterizes Les Flammes while also celebrating the city’s vibrant hip-hop scene. Photocalls, food, and DJ sets will keep the party going for more than 500 attendees as screens project the awards ceremony.

The international influence of French artists

Beyond France’s borders, French pop, hip-hop, and rap artists continue to gain notoriety, especially as Spotify helps reduce language barriers and enable local artists to gain visibility in non-French-speaking markets:

    • Gazo, Ninho, and Tiakola are all among the top 10 most-streamed French R&B/hip-hop artists outside of France.
    • Favé and Yamê are both among the top 50 most-streamed French-language R&B/hip-hop artists outside of France.
    • Indila and Aya Nakamura are the first- and second-most-streamed French pop artists outside of France, respectively.

Stream our official playlist for Les Flammes 2024 to hear this year’s nominated artists.

Watch ELLE Magazine’s Exclusive Livestream of the 2024 Spotify Best New Artist Party Here

February 1, 2024

Our eighth annual celebration of the year’s Best New Artist nominees has arrived, and we’re pulling out all the stops for the week’s hottest pre-show party. This year, we’re at Paramount Studios in Hollywood to toast the group of rising artists—Gracie Abrams, Fred again.., Ice Spice, Jelly Roll, Coco Jones, Noah Kahan, Victoria Monét, and The War and Treaty—with live performances, special DJ sets, and more. 

And to give fans inside access to this year’s festivities, we’ve partnered with ELLE Magazine to exclusively livestream the evening’s red carpet for the first time ever. 

Join ELLE’s host Tefi, content creator and comedian, for a live breakdown of the hottest celebrity red carpet looks and behind-the-scenes interviews that offer a glimpse into the lives of this year’s nominees.

 

The livestream has wrapped. Thanks for joining!

Be sure to check Spotify News and For The Record for more coverage of the night’s proceedings—complete with behind-the-scenes footage and photos—and follow ELLE Magazine on YouTube, Instagram, and TikTok for more exclusive coverage from the event.

Get to know this year’s talented nominees by hitting play on our Best New Artist playlist below.

Get Ready for the 2022 GRAMMYs With Spotify Singles From the Best New Artist Nominees

April 1, 2022

A gilded gramophone is a coveted item among many musicians, whether they’re an up-and-coming artist or a legendary rock star. And with the 64th annual GRAMMY Awards show taking place Sunday, April 3rd, nominees across 86 categories will be anxiously waiting to hear if that gramophone is meant for them.

As is tradition, Spotify is celebrating the rising talent nominated for the Best New Artist award—and this year, we’re doing it with a special edition of our Spotify Singles program. We collaborated with six of the 10 nominees for Best New Artist to bring exclusive new music to the platform for fans to enjoy. Each singer took to the studio to record two new tracks: a reimagined version of one of their own hits and a cover of a song that serves as a tribute to a past Best New Artist nominee. Gear up for the awards show by giving these tracks a listen.

For his contribution to this new batch of Spotify Singles, singer-songwriter and producer FINNEAS created the first-ever recordings from Spotify’s new Los Angeles–based studio. “I was honored to finally be able to get into the brand-new and beautiful Spotify Studios to record these songs in these special arrangements,” said the LA native. In the reimagined version of his track “Medieval,” FINNEAS offers up an intimate, piano-driven ballad that lets his strong vocals remain front and center. He also used this opportunity to cover 2012 Best New Artist winner Bon Iver’s “Flume.”

 

For her Spotify Singles session, British singer-songwriter Arlo Parks recorded a reimagined version of her song “Softly,” giving it a maximalist flair with orchestral additions. She also covered 2021 Best New Artist nominee KAYTRANADA’s “You’re The One,” allowing her soulful, breathy vocals to flip the original dance track into an R&B jam. “Syd’s voice in ‘You’re The One’ always had this effortless beauty to it in my eyes, and I wanted to cover it to expose the romance and yearning behind the lyrics,” explained Arlo. “It was also an honor to be able to sing my new song ‘Softly’ too. This was a chance to highlight the beginning of a new and beautiful chapter in my career and celebrate being nominated for Best New Artist.”

 

Country phenom Jimmie Allen shares a new version of his debut single that propelled him to Nashville stardom: “Best Shot.” The singer also gives listeners a twangy, acoustic cover of “Un-break My Heart” from 1994 Best New Artist nominee Toni Braxton. “It’s super cool when you’re recognized for doing something you love,” shared Jimmie. “As for ‘Un-break My Heart’—I love the song; it’s one of my favorite songs ever. I’ve always wanted the opportunity to sing it, and this is my chance—hopefully Toni approves.” 

Fans of Jimmie can learn more about the Delaware native on our podcast Spotify: Mic Check. In the episode, Jimmie opens up about overcoming barriers, the influence of his family, and the evolution of country music.

 

Acclaimed artist Japanese Breakfast also recorded new songs for Spotify Singles. The Best New Artist nominee reimagined its hit “Be Sweet,” funking it up with a disco beat and call-and-response vocals. The group also covered Bon Iver’s track “Skinny Love,” giving it a folk-rock spin with orchestral additions. “We decided to record Bon Iver’s ‘Skinny Love’ because it felt like a very surprising cover for Japanese Breakfast. It’s so moving and sparse,” said Michelle Zauner, lead singer for the band. “We felt we could add some interesting instrumentation to the track and celebrate our fellow labelmate.”

 

British chart-topper Glass Animals rerecorded its newest single, “I Don’t Want to Talk (I Just Want to Dance),” for Spotify Singles by incorporating a tinge of psychedelia into this new rendition. They also covered Lorde’s “Solar Power,” giving the mellow original a big, sunny blast of hand-clap-filled pop. “I chose ‘Solar Power’ because in a time when we were all stuck indoors a bit, this song made me feel like I was on a beach,” explained band frontman Dave Bayley. “We all needed a bit of that! It’s a stunning song, and then I just had a version of it in my head where it was faster with a gospel choir behind it . . . so . . . we made it!”

 

The final Best New Artist nominee releasing exclusive new tracks through Spotify Singles is Arooj Aftab. The Pakistani singer, composer, and producer reimagined her song “Baghon Main” with a stripped-down, twinkling version that highlights her hauntingly powerful vocals. She also covered 2020 Best New Artist nominee ROSALÍA’s “DI MI NOMBRE,” transforming the Spanish superstar’s single into a Qawwali-inspired version all its own. “I’ve always felt a very strong kinship to flamenco music, and recently having visited the south of Spain, even more undeniably so. It’s always been in my periphery to make something with that energy,” shared Arooj. “The opportunity to cover a previous Best New Artist nominee pointed me directly to ROSALÍA. And while it was a very ambitious choice, I had a great time versioning [‘DI MI NOMBRE’]!”

Arooj’s nomination marks the first time a Pakistani woman has been nominated for a GRAMMY award. The artist is also no stranger to Spotify: She was named the ambassador of Spotify’s EQUAL program in Pakistan for the month of March, which was amplified with a corresponding billboard in Times Square. To hear more from Arooj, check out her recent interview on Spotify: Mic Check. In the podcast episode, she opens up about her historic GRAMMY nomination and Pakistani culture.

 

Hear these Spotify Singles and more from this year’s Best New Artist nominees below.