Tag: carl zuzarte

5 Video Podcasts From VICE Media Group Are Coming to Spotify in Southeast Asia

More and more, people of all ages are turning to video podcasts to stay up-to-date on what’s happening locally and globally. And in Indonesia, nearly one in two Indonesians regularly listens to podcasts, according to the VICE 2022 Indonesia Census. Indonesia also ranks in the top 10 countries globally for podcast consumption on Spotify as of November 2022. 

So in a fated meeting of the minds, VICE Media Group and Spotify in Southeast Asia are joining for the duo’s first content partnership. Together, we produced a series of five Spotify Original Video podcasts that reflect Indonesia’s vibrant and diverse music, youth, and cultural scenes as a nod to VICE’s 10 million unique monthly users there, more than 86% of whom are between ages 16 and 34. 

“VICE is trusted by young audiences to cut through the noise to deliver a distinct perspective on today’s music and culture, as well as what’s coming next,” says Nilesh Zaveri, Managing Director, VICE Media Group APAC. “This exclusive partnership with Spotify represents a significant opportunity to create distinctive video podcast content for Indonesia’s youth, and we look forward to exploring additional opportunities to bring the VICE brand to more audiences, across media platforms, throughout Asia Pacific.” 

This series of five Spotify Original Video podcasts, created and produced locally by VICE Media’s team in Jakarta, will include three daily and two weekly video podcasts. Hosted by some of the best in the industry, they will cover a myriad of today’s hottest topics, such as current and emerging Indonesian musicians, artists, and movie stars; the latest music news and trends; and what young Indonesians think of their country today and their place in society. 

VICE daily Spotify Original Video podcasts include:

  • The Daily Fix, hosted by Indonesian hip-hop artist Laze, is a music-focused daily quick hit covering the latest music news and updates, with a hint of nostalgic moments from Indonesian music that can’t be missed.
  • WTF (Wow Ternyata Faktual) showcases real-life factual stories from VICE’s editorial team that, no matter how seemingly absurd, are all true. The series is hosted by influencer, singer, and model Sailormoney
  • Soundcheck, hosted by rapper Basboi, is a daily podcast that recommends the newest Indonesian artists and bands based on various topics and moods. No matter your situation, Soundcheck has a playlist for it. 

VICE’s weekly Spotify Original Video podcasts include:

  • Census Nusantara is where Indonesia’s youth share what they think about the country they live in and who they are as people. The video podcast is hosted by content creator Fathia Izzati and singer Raka Ibrahim. 
  • Indo-Pop, which is hosted by renowned local artist Basboi, is a video podcast that features artists and prominent figures from Indonesia’s pop culture scene. From indie superstars to movie stars, guests share what inspired their last releases, what their top five albums of all time are, and which artists shaped them.

“2022 has been an amazing year of growth for us in Indonesia,” notes Carl Zuzarte, Head of Studios for Southeast Asia at Spotify. “We introduced new format innovations such as video podcasts, among others, to further build upon the podcast ecosystem in Indonesia while also expanding on the podcast experience on Spotify. Also, we’re always on the lookout for top content creators to work with to deliver best-in-class content. That’s why we’re excited to partner with VICE Media Group to present this stellar slate of five video podcasts featuring collaborations with Indonesia’s most current and popular cultural creators, artists, and musicians.”

Watch the five new video podcasts, available only on Spotify.

The Philippines Keeps the Conversation Going as Podcast Popularity Rises

a graphic image showing the cover art for 8 filipino podcasts

The power of podcasts continues to grow as Filipinos both home and abroad regularly tune in to laugh, learn, and listen to a wide range of local voices. From the weekly stories of love in Barangay Love Stories and touching tales of life in Dear MOR: The Podcast to all things astrology at Charot Readings with Macoy Dubs & Show Suzuki and the intimate conversations found in skypodcast, the Philippines is a hotbed of local audio talent, and listeners can’t get enough.

Whether the topic is hugots in life or getting a quick comedy fix, Spotify podcasts in the Philippines have seen more than 60% growth in listenership over the last 12 months, with local shows leading the charge.

“We are thrilled that our growing range of Spotify podcasts entertains Filipinos and connects them to creators and content,” said Carl Zuzarte, Spotify’s Head of Studios for Southeast Asia. “This serves as a motivation for us to continuously innovate and uplift creativity in the Philippines.”  

As part of Spotify’s first Creator Mixdown in the Philippines earlier this month, a panel of creators from top Spotify-hosted shows MavLine on Me, Paano ba Ito, and Ang Walang Kwentang Podcast gathered in Manila to talk about the future of Filipino programming, the importance of championing creative local audio, and creating a community through shared experiences.

a photo of participants sitting on stage speaking at a spotify panel

“It’s important to us that our podcasts sound—and feel—like a conversation among best friends,” said Antoinette Jadaone, who cohosts Ang Walang Kwentang. “When we did the podcast, it started out as a creative outlet, and people started listening, even those we don’t know. And eventually it became a community. Even if you’re a listener, you find a friend in a podcaster.”

The panelists were also in agreement that partnering with Spotify is key to amplifying the voices of Filipino talent across the country and the world.

“I think it’s really an awesome opportunity,” shared Mavy Legaspi, cohost of MavLine on Me. “You get to see a different perspective on public figures or growing creators in the Philippines that gives us a platform to reveal more of ourselves.”

With this tremendous growth in listenership, we can expect more shows on the way as Filipino creators start sharing both their creative visions and their opinions knowing that there will be more than enough people eager to listen.

Find out what everyone’s talking about by joining Kryz and Slater as they talk about life, relationships, and family in skypodcast.