Tag: children

Spotify and UNICEF Partner To Support Mental Health by Bringing the Power of Audio to Millions

June 28, 2023

At Spotify, we know that music and audio can help support mental health, so we’re dedicated to using the power of our platform to bring resources to people directly where they are. Today, we are embarking on a three-year partnership with UNICEF to help ensure that young people, including refugees, displaced people, and migrants, can access trusted and engaging mental health audio content. 

To start, our focus will be on responding to the urgent mental health needs of young people who have been affected by the war in Ukraine. UNICEF has been supporting mental health and psychosocial support interventions for over 2.6 million Ukrainian children and caregivers since before 2022. Going forward, we’ll explore opportunities to expand our impact across other emergency and nonemergency contexts around the world.

“Our goal in partnering with UNICEF is to help young people, including refugees and migrants, find the support they need to optimize their mental health and well-being online and offline,” says Elizabeth Nieto, VP, Global Head of Equity and Impact at Spotify. “Our collaboration will particularly focus on harnessing the power of music, audio, and other innovative digital content to deliver trusted and engaging mental health content for young people, their caregivers, and communities.” 

Evidence-based resources for mental health and well-being 

Our partnership will kick off with the youth mental well-being destination Our Minds Matter on Spotify, where listeners will be able to access a combination of existing music and talk playlists. These engaging playlists can provide support for a wide range of mental health and well-being needs—and give young people resources right at their fingertips. 

Understanding the everyday mental health needs of young people directly affected by the war in Ukraine is key to being able to support them. That is why UNICEF, with our support, has been collaborating with a group of Ukrainian and Polish youth to cocreate a new youth-informed, evidence-based mental health podcast called On My Mind. Season one will initially be available in Ukrainian, Polish, and English, with new languages coming online later. 

From episodes on breaking down the stigma around mental health to nurturing healthy relationships, to coping with grief, stress, and loss,​ this co-created podcast will support tangible progress in improving access to mental health services and fostering a nurturing environment for young people. 

Going forward, Spotify and UNICEF will work together to cocreate, adapt, digitize, and translate additional mental health content. We’ll also continue to curate new music and talk playlists that support mental health and well-being and can be featured on this platform.

‘Spotify: For the Record’ Explores the Art—and Science—of Lullabies

May 7, 2021

What is it about a lullaby that gently nudges a fussy newborn or rambunctious toddler into a slumber? On the latest episode of our podcast, Spotify: For the Record, we’re on a mission to find out.

Sleep playlists on Spotify attract millions of followers, and some of the top lullaby playlists have hundreds of thousands of listeners. In fact, there are almost 1.5 million playlists on Spotify containing a lullaby.

So how does one go about creating the perfect lullaby? In the episode, hear how Swedish artists Mapei and Timbuktu partner up with Grammy Award-winning producer Pontus Winnberg and sleep expert Helena Kubicek Boye to combine music and science for the perfect tune. In our episode, we find that there are four key steps.

Five Ways Music Can Help You Keep the Kids Entertained this Winter

January 15, 2019

If you’re a parent in the grips of cold winter weather, you may be feeling the strain of keeping kids happy, especially when they’re forced to be inside. But there’s no need to pull your hair out just yet—here are five ideas for using music to keep kids entertained when they’re feeling cooped up:

Make a Playlist (or ten)!

From as young as age one, kids tend to be exposed to popular music in some form or another, whether through lively Kidz Bop covers, TV shows, viral videos, or what their parents are listening to. And it doesn’t take long for your little ones to figure out—and express—what they like and don’t like. Building a playlist with your kids is not only a great way to keep up with what they’re into, but it also lets them know that their preferences count. Make an afternoon of creating multiple playlists to suit different occasions—commuting to school, baking, tidying up, dancing, homework—and let your kids drive the song choices.

You may need to dip into various playlists to throw out recommendations and help guide them, and be sure to include your own song picks, especially if the playlist will be streamed for everyone in the household. This is a great way to subtly teach your kids about songs or artists that are iconic or matter to you. Don’t underestimate even the youngest of kids; The Beatles’ “Blackbird” can be interesting to a four-year-old.

Make a Musical

Bring out the budding Andrew Lloyd Webbers and Lin-Manuel Mirandas in your household by having the kids come up with their own musical. Select a group of songs the kids can link together by acting out a scene or two in between tracks.

If your kids have seen Moana twenty-eight times and love it, maybe they’d love to recreate the movie by following the film’s soundtrack (incidentally, the most-streamed songs in Spotify’s popular Disney Hits playlist are Moana songs “You’re Welcome” and “How Far I’ll Go.”) (Tip: Dining chairs pushed together make a great boat.) But it doesn’t have to be a familiar plot; you can also choose four to five random, unrelated songs and challenge them to stitch the tracks together.

Raid the Kitchen; Make Some Noise

We admit this is a noisy one, but it’s fun. Dig out kitchen objects that could work as percussive instruments: pots and pans and wooden spoons, a sealed container filled with rice … you get the idea. Have the kids play around with the different sounds they can make— beating an overturned wooden salad bowl like a bongo is a good one—and when they have the idea, encourage them to play their kitchen instruments along to music. Lean on instrumental pieces for this one: There’s some great African drum music for inspiration, and a track like “Sing, Sing, Sing” from legendary bandleader Benny Goodman is on point. Not only does this (sometimes deafening!) activity help kids identify rhythm and beat, it gives them a sense of what it’s like to actually make music rather than just listen to it.

Paint by Music

Music gets the creative juices flowing, as does painting. So why not pair the two art forms together? Set up a dedicated area and have the kids expressively paint to music. Whether finger painting, splattering Jackson Pollock-style or using a good, old-fashioned paintbrush, let the tunes act as a guide to inform and inspire your kids’ artwork. And if your place winds up looking like a musical festival rolled into town, turn to the “Cleanup Song” to encourage the kids to help tidy up. (Good luck!)   

Throw a Dance Party

Little kids love to dance, so get them to work off some energy or get “the sillies” out with a dance party at home. Start by setting up: move the coffee table out of the way for more space, and set up a snack area. Maybe the kids could even make posters revealing the name or theme of the party, as well as invitations for friends and neighbors. Dress up! Work together on what music everyone will boogie to by making a dance-themed playlist, then crank it. For inspo: The most popular Kidz Bop songs on Spotify are “Shake It Off,” “Uptown Funk,” and “Havana”—all good songs to move to. Playing freeze dance is always a great way to keep kids on their toes. You could also deejay and take song requests from everyone to keep them engaged.

Ready to get started? Check out Spotify’s Sing Along playlist for some kid-friendly tunes that’ll have your little ones belting out in no time.