Tag: hip-hop

Mystery, Murder, and Storytelling in the World of German Hip-Hop

Set against Berlin’s hip-hop scene is a music journalist’s dark tale. Insane interview subjects, artist breakdowns, festival freak-outs and, ultimately, a murder. Intrigued? All this could easily be the premise of the next great action movie, but instead, it’s the newest fictional podcast hitting headphones across Germany: Visa Vie’s “Das allerletzte Interview.”

The podcast, which translates into English as “The Very Last Interview,” is a fictional crime story that draws from the experiences of one of Germany’s most highly respected hip-hop journalists, Visa Vie, who knows the German hip-hop scene from the inside out. Now, she’s turned to podcasting, combining hip-hop with one of her other passions: crime stories.

The whodunit tells the story of a loner named Clara who wrangles her way into the role of a head editor for Germany’s biggest hip-hop magazine. However, Clara has a sinister intention. Her goal is to kill Germany’s most popular rapper—but only after their very last interview.

Visa Vie had been formulating the story for quite some time. Although it was drawn from her own experiences, writing and producing the podcast wasn’t easy. “For me, the whole project was one of the biggest challenges of my career,” says Visa Vie. “I’m just incredibly proud to publish the first hip-hop crime series in Germany on Spotify.”

Visa Vie herself

 

Though modern German music is most commonly associated with rock or techno, the country’s hip-hop scene has grown since the 1980s, evolving into an equally important part of its musical culture. German hip-hop is home to a diverse range of styles that incorporates voices from the Turkish community, among other ethnic groups, that shape modern Germany. The Spotify playlist Modus Mio,” a playlist for the German rap generation, has a huge presence on the platform, with over 740k followers.

“Das allerletzte Interview” isn’t the only fictional podcast to garner listener interest and streams. The American podcast Welcome to Night Vale has hooked its audience on tense and grisly tales of crime since 2012. It’s perhaps the intimate nature of putting in headphones and immersing ourselves in a story that has made crime and mystery podcasts so popular. Listeners are eagerly tearing through entire series as quickly as they can to uncover the truth and discuss their theories with friends.

Now, more storytellers around the world are writing podcasts. The growing number of people streaming (rather than just downloading stories) has helped to make Spotify the number two podcast-listening destination in the world. It means when people tune in, it’s not just music they’re listening to anymore. “Spotify has evolved from a pure music to an audio platform,” says Michael Krause, Managing Director EMEA of Spotify. “Podcasts and audiobooks are streaming a lot, especially in Germany, and have seen a tremendous upswing over the past year.”

Fictional podcasts and other forms of audio storytelling have surged in popularity in recent years. Spotify has even expanded its original podcast offering to help listeners find their new obsession, be it fictional stories, mindfulness tips, or Stanley Cup debates. The allure, says Michael, is obvious. “The fact that we have the hip-hop crime story from Visa Vie on board for the fourth German Spotify Original Podcast is great. Rarely has a thriller been written with so much passion, background knowledge and references to the German rap scene.”

So whether you’re into fact, fiction, or something in between, look out for more and more audio options to take you to a world even beyond music.

“Das allerletzte Interview,” Visa Vie’s 10-part crime/hip hop series, hits Spotify June 19.

The Legacy of Tha Carter III, 10 Years Later

It’s been 10 years since the debut of Lil Wayne’s groundbreaking “Tha Carter III,” but that tattooed baby face on the album cover is as fresh as ever. From its first leak until now, the album has paved the way for up-and-coming rappers and left a lasting imprint on hip-hop.

The Grammy Award-winning Best Rap Album, which originally dropped Sunday, June 10, 2008, features the hit singles “Lollipop” and “A Milli,” along with “Mrs. Officer” and Grammy-nominated hit “Mr. Carter.” Lil Wayne had already been on the scene with a long stream of mixtapes, but it was “Tha Carter III”—also known by fans as C3—that secured his legacy.

“C3 wasn’t just an album, it was a moment—that stretch in time where many feel Weezy realized his self-fulfilling prophecy of becoming the best rapper alive,” says Carl Chery, Creative Director and Head of Urban Music at Spotify. “Weezy has since become a benchmark in hip-hop. Every artist aspires to drop Tha Carter III.”

The now-iconic album went platinum only one week after its debut and is featured on Rolling Stone’s list of the 500 Greatest Albums of All Time. And the album is still bumping on its 10th anniversary: Streaming numbers have consistently increased on Spotify since “Carter III” appeared on the platform in 2010. According to Chery, the standout album still influences modern rappers.

“Today’s hip-hop landscape is filled with artists with Lil Wayne’s DNA,” he says. “It was special to watch him reinvent himself into a super lyricist, redefine the mixtape grind and give us countless memorable guest verses leading up to ‘Tha Carter III.’”

To celebrate the album’s anniversary and success, we teamed up with some of today’s biggest rappers, including Chance The RapperWiz KhalifaMigosLil Yachty, and Lil Uzi Vertto recreate Tha Carter III’s iconic album cover art. While the original cover features an image of young Dwayne Michael Carter Jr. (Lil Wayne) fitted in a dapper suit, our rappers pay homage to it by inserting their own personal childhood photos — a testament to its profound influence on their artistic careers.

“With a career as illustrious as Wayne’s, we thought it was paramount to give an artist ‘the flowers’ while they can still smell them,” says Brittany Lewis, Creative Manager, Hip-Hop and R&B.

The musicians also shared their thoughts on how “Tha Carter III” inspired each of them—and ultimately the entire rap genre.

The Swedish Hip-Hop Scene Keeps It ‘100’

When non-Swedes think of famous Swedish music, they might think of ABBA and Tove Lo— pop stars who captured and captivated audiences around the world. But they should also tune into Spotify Sweden’s newest playlist, “100,” to experience Sweden’s newest top music: Hip-hop.

To celebrate the June 6 launch of “100” and the Swedish foray into hip-hop, we hosted an exclusive, one-day-only event and exhibit at the Swedish Royal Opera House in Stockholm on Sweden’s National Day. The event featured performances by Silvana Imam and Z.E., as well as deejaying by the trio Ladies Love Hip-Hop.

Meet The Lil’ Artists Holding It Down on Spotify

Don’t let the name fool you – the “Lil’s” have a big presence on Spotify.

Spotify now features over 8,000 artists with “Lil’” or “Lil” at the beginning of their name – from the well-known Lil Wayne, to the munchy-inspiring Lil Cheeze-It. And so far in 2018, 33 of the one thousand most streamed tracks on the platform feature those ‘lil artists.

In the past year, they’ve made a big impact: being the names behind 33 of the top thousand songs puts the Lil’s at a 106% increase over the same timespan in 2017, and a whopping 725% increase from 2016.

While some of this growth can be attributed to breakout artists such as Lil Uzi VertLil Xan and Lil Yachty, legends including Lil’ KimLil’ Troy and Lil Wayne have long represented the “Lil” prefix. With the word “‘lil” becoming increasingly used in everyday vernacular, it seems fitting that artist names should follow suit.

In light of this growing cultural phenomenon, we present Spotify’s 200 most streamed “Lil” artists of all time:

Top 200 Lil’ Artists

1. Lil Wayne

2. Lil Uzi Vert

3. Lil Yachty

4. Lil Pump

5. Lil’ Kleine

6. Lil Dicky

7. Lil Jon

8. Lil Peep

9. Lil Xan

10. Lil Skies

11. Lil’ Kim

12. Lil Durk

13. Lil Baby

14. LiL Ronnie

15. Lil’ Mo

16. Lil’ Troy

17. Lil’ Flip

18. Lil Wyte

19. Lil Rob

20. Lil’ Will

21. Lil Bibby

22. lil aaron

23. Lil Scrappy

24. Lil Keke

25. Lil Reese

26. Lil Mama

27. Lil Tracy

28. Lil Snupe

29. Lil Deuce Deuce

30. Lil Silva

31. Lil’ C

32. Lil Silvio

33. Lil Supa

34. Lil Debbie

35. Lil Cuete

36. Lil Blood

37. Lil Boom

38. Lil Trey

39. Lil Trill

40. Lil Lonnie

41. Lil’ Cease

42. Lil’ Chriiz

43. Lil Happy Lil Sad

44. Lil Smoke

45. Lil B

46. Lil Pete

47. Lil Rick

48. Lil’ Jay

49. Lil Kesh

50. Lil Yase

51. LIL PHAG

52. Lil’ Fame

53. Lil Windex

54. Lil’ John

55. Lil Suzy

56. Lil Rain

57. Lil Bo Weep

58. Lil Mouse

59. Lil Phat

60. Lil Mosey

61. Lil Fetti Boi

62. Lil Duke

63. Lil Cray

64. Lil Dread Fdg

65. Lil Santana

66. Lil C

67. Lil Ronny Motha F

68. Lil Skate

69. Lil Yee

70. Lil Lippy

71. Lil Twist

72. Lil’ O

73. Lil Wop

74. Lil Lano

75. Lil Prophet

76. Lil Haiti

77. Lil AJ

78. Lil Toenail

79. Lil Rue

80. Lil Wicked

81. Lil Yung Pharaoh

82. Lil Eddie

83. Lil MG

84. Lil Skeet

85. Lil’ Louis

86. Lil Sheik

87. Lil Tweety

88. Lil Ugly Mane

89. Lil Los

90. Lil Zay Poppin

91. Lil June

92. Lil Goofy

93. Lil George

94. LiL MoCo

95. Lil’ Zane

96. Lil Coner

97. Lil Noodle

98. Lil’ Mack

99. LIL Fame!!!

100. Lil’ Chris

101. Lil’ Boss

102. LiL Lotus

103. Lil Nathan

104. Lil Raider

105. Lil Saint

106. Lil Gnar

107. Lil West

108. Lil GiGi

109. Lil Wil

110. Lil Ru

111. Lil Flash

112. Lil CArchie Lee

113. Lil Twon

114. Lil Hookthurius

115. Lil Ice

116. Lil Darrion

117. Lil Romeo

118. LIL DUSTY G

119. Lil Dude

120. Lil Yogi

121. Lil Cobaine

122. Lil Taï Z

123. LIL Sobbey

124. Lil Blacky

125. Lil Johnnie

126. Lil Eazy-E

127. Lil Crazed

128. Lil Toro

129. Lil Pip

130. Lil Cali

131. Lil Mook

132. LIL Kee

133. Lil’ Boss Hogg

134. Lil 1/2 Dead

135. Lil Bege

136. Lil Talibann

137. Lil Tunechi

138. Lil Stitch

139. Lil Jezzy

140. Lil Dads

141. Lil Playy

142. Lil Donald

143. Lil Mister

144. Lil Rufus

145. Lil E

146. Lil Krew

147. Lil House Phone

148. Lil Hank

149. Lil’ Goldy

150. Lil Chuckee

151. Lil Nickson

152. Lil Green

153. Lil’ Flex

154. Lil Menace

155. Lil’ Lixo

156. Lil Sicko

157. LIL ROG

158. LiL FLaMMe

159. Lil Ro

160. Lil Duval

161. Lil Ron

162. Lil’ Magdalene

163. Lil Cezer

164. Lil Dred

165. Lil Quill

166. Lil Slugg

167. Lil’ Bran

168. Lil Roc

169. Lil’ Shanice

170. Lil Nasty

171. Lil Jamez

172. Lil’ Z

173. Lil Gangster

174. Lil Berete

175. Lil’ Rascals Brass Band

176. Lil Greenwood

177. Lil Weeble

178. Lil Dash

179. Lil Tae

180. Lil Triangle

181. Lil Boi

182. Lil Crook

183. Lil’ Larry

184. Lil Cheeze-It

185. Lil Son Jackson

186. Lil’ bråk

187. Lil Brain

188. Lil Broomstick

189. Lil Niqo

190. LIL TOOTH

191 Lil Perc

192. Lil Moncler

193. Lil’ Gotti

194. Lil Geniuz

195. Lil Fate

196. Lil Traffic

197. Lil Spacely

198. LIL Tay

199. Lil’ Herb

200. Lil Koli