Tag: studio

Swedish Pop Star Tove Lo Kicks Off New Nordic Spotify Studio Program With Veronica Maggio Cover

From ABBA to Robyn, pop music remains one of Sweden’s greatest exports. And among the artists who have risen to international acclaim is Tove Lo, who helped us kick off the new Nordic Spotify studio program Studio It’s Hits by covering Swedish pop star Veronica Maggios “I’m Coming.”

Studio It’s Hits is an extension of Sweden’s most popular playlist, It’s Hits Sweden. The program invites some of the region’s top artists and songwriters to showcase their talent and creativity—whether by recording a cover, remaking one of their own songs, or releasing something totally new. 

“Our ambition is always to support artist creativity and make a positive impact in their career,” says Johan Seidefors, Head of Content Nordics, Spotify. “Through combining this new studio program with the extension of our biggest and most popular playlists, we can give more artists the chance to come to our studio, record something new, and present themselves to existing and new fans.” 

Tove’s cover was recorded earlier this year in Spotify’s headquarters studio in Stockholm. You might be familiar with the original version, “Jag kommer,” which has remained popular since its release a decade ago.

“This song has been one of my absolute favorites since it came out,” Tove told For the Record. “I have so many memories of it, and I’ve always been so impressed with Veronica Maggio’s way with words. I could never write in Swedish the way she can. It’s the perfect mix of poetic, ‘everyday romance’ and making the Swedish summertime feel epic and melancholic all at once.”

While the original song—which has amassed over 65 million streams on Spotify—was written and recorded in Swedish, Tove recorded her version in English. The song was produced by up-and-coming producer Elvira Anderfjärd.

“It was such a cool challenge to translate something so close to my heart and to work with my band and Elvira in the Spotify Studio. Experimenting and playing around with the sound was the perfect studio experience I know and love.”

Announcing the Equal (EQL) Studio Residency Program for Women

In partnership with Berklee College of Music and Electric Lady Studios, Spotify’s EQL Studio Residency will help open the door for emerging female producers and engineers while shining a light on the great work already being done by women in the music industry.

Starting in October, the program will offer three residencies in three different cities: New York, Nashville, and London. During these paid six-month residencies, one participant in each city will work hands-on in our studios and gain access to invaluable networking and mentoring opportunities to further her career.

In New York, the resident will split her time between the famed Electric Lady Studios and our own Spotify Studios. In Nashville and London, residents will work out of our Secret Genius Studios, where we’ve shown our commitment to supporting emerging songwriters and producers.

“Women are underrepresented as artists, songwriters, engineers and producers,” says Kerry Steib, Director of Cultural Impact. “We have to use our resources to create opportunities to address this, and do it with great partners across the industry. This is just the beginning.”

“This exciting collaboration recognizes the many contributions women make in the music industry,” says Darla Hanley, Dean of the Professional Education Division at Berklee. “We are happy to support and mentor the recipients of the EQL Studio Residency and look forward to sharing our expertise and many decades of combined experience across all corners of the industry with them.”

“Electric Lady is thrilled to partner with Spotify’s EQL Studio Residency alongside Berklee College of Music in encouragement of more women in audio production, “ says Lee Foster, Partner/ General Manager Electric Lady Studios. We are strong supporters of this movement and look forward to meeting the next generation of women engineers and producers.”

Ready to apply? Here’s what you need to know:

  • Applications are now live and close at 5 p.m. EST on August 24.
  • Residencies will start October 1.
  • Apply here: Nashville New York / London