Tag: Billboards

Spotify Pakistan Celebrates Its First Album Launch With Talal Qureshi’s ‘Turbo’

FCB soccer player kicking a ball on the field. A spotify sign is in the background

When it comes to amplifying artists, Spotify goes all the way. This commitment was on display last month as Spotify Pakistan supported its first-ever album launch for renowned artist-producer Talal Qureshi’s TURBO

TURBO, also Talal’s debut, masterfully blends Eastern and Western sounds. It transcends musical boundaries and cultural divides, seamlessly melding traditional Pakistani music with the contemporary electronics Talal is known for. Tracks include “Kali Raat,” a collaboration with Zaw Ali; “SOLA” featuring Zahoor; “KUNDI,” with Blal Bloch and Yashraj; “Phooloun Ki Rani,” featuring Natasha Noorani and Maanu; “Aya (Not Honey Version),” with Mitika and Yashraj; and “Jaan Meri,” with Natasha Noorani.

From on-platform support to the billboards at FC Barcelona’s match against Sevilla and in NYC’s Times Square, our global promotion puts Pakistani music on a global stage.

LED screens at Estadio Olímpico Lluís Companys

Talal recently became the first Pakistani artist to be featured on the LED screens at Estadio Olímpico Lluís Companys during a recent FC Barcelona match.

Meet Taylor Swift at ‘Midnight’ as Spotify Reveals New Lyrics off Her Upcoming Album

a photo of a digital billboard in london that says "meet me at midnight"

Swifties, it’s almost time. Friday, October 21 Taylor Swift will share her 10th studio album, Midnights, with fans all over the world. In her own words, the record-breaking artist describes the new music as “the stories of 13 sleepless nights scattered throughout my life.”

From the moment the album was announced in August, fans have been waiting eagerly as Taylor’s dropped hints on social media about what listeners should expect, including revealing a track with Lana Del Rey titled “Snow On The Beach.” 

We’re here to help build the excitement. Spotify is revealing lyrics from Taylor’s album on different billboards around the world. True to the album title, the billboards will not be shared until . . . midnight on their respective reveal dates. 

Once the billboard is live, Spotify will also have a special lyric teaser video that accompanies the billboard photos. On top of that, Taylor herself will share nightly clips about Midnights on the mobile-only pre-save page—so pre-save the album on Spotify to ensure access to each day’s new reveal.

On October 17, the first billboards were revealed in New York City and London, when the clock hit midnight in each respective city.

a photo of times square with a digital billboard showing lyrics from taylor swift's new album

Taylor’s last release, Red (Taylor’s Version), broke the Spotify record for the most-streamed album in a day by a female artist, generating more than 90 million streams and breaking the record she previously held with folklore.

Taylor raised the bar even higher when she became the most-streamed female artist in a day in Spotify history with over 122.9M streams, and ended 2021 as the most-streamed female artist on Spotify.

We can’t wait to see what else is in store for Taylor with the launch of Midnights. Pre-save the album on the mobile-only page today.

Coldplay Challenges Fans to a Global Scavenger Hunt—and Shares Lyrics From Their Upcoming Album That Are Out of This Universe

This week, Coldplay fans encountered an out-of-this-world mystery. Digital billboards appeared in cities across the globe, flickering with messages in an alien language that only the most dedicated listeners could decode. And online, social media was abuzz with speculation. Finally, after expert sleuthing, fans cracked the case. The symbols on the billboards were, in fact, lyrics from the group’s ninth album, Music Of The Spheres, which debuts tomorrow, October 15. Spotify partnered with Coldplay on the earthly adventure, engaging listeners worldwide in a week-long scavenger hunt to find the billboard sites. Clues on social media and on Spotify guided fans to the next location. Plus, the billboards’ cryptic displays contained a hidden Spotify code that, when scanned, took participants to the Music Of The Spheres playlist (available no matter what galaxy you’re in). The album launch marks another exciting chapter in the group’s 21 years of hit-making milestones. Coldplay has accumulated more than 16.7 billion all-time streams, so we took a look at our Spotify streaming data to see their impact. Though each of their albums is iconic, their top five most-streamed are:

      1. A Head Full of Dreams with over 2.4 billion streams.
      2. A Rush of Blood to the Head with over 2.1 billion streams.
      3. Ghost Stories with over 2 billion streams.
      4. Parachutes with over 1.7 billion streams.
      5. Mylo Xyloto with over 1.5 billion streams.

With eight studio albums already under their belts, the artists also have an impressive catalogue of tracks. The top five most-streamed tracks are:

      1. Something Just Like This” (with The Chainsmokers) with more than 1.5 billion streams.
      2. The Scientist” with more than 1 billion streams.
      3. Yellow” with more than 940 million streams.
      4. Viva La Vida” with more than 930 million streams.
      5. Fix You” with more than 850 million streams.

And the release of Music Of The Spheres will likely add to those numbers. Already, the first single, a collaboration with K-pop sensation BTS called “My Universe,” has drawn new fans and excited longtime followers. The track also happens to have helped kick off the global scavenger hunt through a Spotify Canvas—a short looping video accompanying the track—that revealed clues to help locate the first billboard. For fans following along on social media, however, the first alien message came directly from Coldplay. On Sunday, October 10, the group sent the first hint to fans worldwide. The symbols, spheres, and coordinates teased of the adventure to come on Monday. Then, in the U.K., Londoners spotted the first billboard—quickly followed by a sighting in Moscow, Russia.

In London, fans learned the lyrics to “Biutyful.” While in Moscow, Coldplay made contact and shared “Humankind.”

Across the globe, in the United States, an unidentified floating billboard was spotted on Tuesday in Los Angeles, California. There, Selena Gomez fans had an exciting surprise—an upcoming collaboration with Coldplay on “Let Somebody Go.”

One of the final spooky sightings occurred today, in São Paulo, Brazil, where residents found extraterrestrials among themselves. The song “Human Heart” arrived courtesy of a flying saucer.

The other was in Johannesburg, South Africa, where a billboard sported the last words from outer space: “People of the Pride.”

Coldplay comes in peace. Start your intergalactic adventure and stream the Music Of The Spheres playlist now. Then, let the new release, Music Of The Spheres, transport you to another universe on October 15.