Tag: Esther Robertson

Six New and Returning Shows From Spotify Sound Up Alums

6 podcast covers from shows that have come out of Spotify's Sound up program on a yellow background

Four years ago, Spotify originated a program called Sound Up to amplify women-of-color podcasters in the U.K. and arm them with the skills to create their own podcasts. That program transformed into an annual opportunity with a presence in 12 markets—Japan, Italy, the U.S., U.S. LatinX, India, Mexico, Australia, Sweden, the U.K., Germany, Brazil, and Argentina—and even prompted a new U.S. iteration geared toward creating high-quality content and co-listening experiences for kids and families.

Over the course of each four-week immersive experience (some in person, some virtual), the participants hone their storytelling skills, get more experience in audio production, and enjoy the chance to workshop their ideas. They walk away with educational resources, technical support, and pivotal relationships with fellow podcasters. Plus, after the session ends, the participants continue to receive year-round support from Spotify as they create professional pilots of their ideas, which have a chance to become a Spotify Original. 

Ever since, Sound Up alumni have brought new, innovative shows to Spotify—Dope Labs, Search Engine Sex, and FOGO: Fear of Going Outside are just a few that have entertained and informed listeners. Get to know the four newest shows—and two returning podcasts—from Sound Up alumni. 

The Newest Sound Up Shows

Lyssna Tjejer — Roba Kadhem (Sound Up Sweden 2020)

Directly from Malmö, Sweden, Roba Kadhem and her friends invite us to a fast-paced podcast with the craziest gossip from Pink Room, Scandinavia’s largest Facebook group for young women. In Lyssna Tjejer (Listen Girls) they discuss current topics, delve into crazy Facebook threads, test things, and learn things—while saying exactly what they think of it all! A filterless, entertaining, and engaging podcast for all women, you won’t want to miss Lyssna Tjejer. 

Kärleks Haverier — Aida Paridad (Sound Up Sweden 2020)

Like an odyssey dedicated to everything that can and has gone really bad in relationships, Kärleks Haverier, or “Love Crashes,” dives deep into the equally fantastic and terrible subject of love. With the help of research and popular culture, Aida Paridad analyzes her friends’ misfortunes to understand how society, history, and the present affect Stockholmers in their relationship building. Let yourself be guided by a safe and slightly manic hand into the jungle of dating, relationships, and . . . love affairs! 

Välkommen till Ön — Fatima Hellgren Camara (Sound Up Sweden 2020)

People exhibit disgusting habits, sick behaviors, and worthless personalities all the time. But is that reason enough to send them to a desert island? Fatima Hellgren Camara says yes.

In the podcast Välkommen till Ön, or “Welcome to the Island,” hear host Fatima, a happy cynic, and her sidekick, Olle, talk about troubling people and their habits and who ultimately deserves a place on a desert island, far away from the rest of us. Välkommen till Ön is a safe haven for anyone who bites their lip when people say “I really love true crime” and those who have clenched their fists in their pockets when someone on the bus has talked on the phone on speaker! Those looking for beautiful contempt can find it here. 

Looking for Esther — Esther Robertson (Sound Up UK 2019)

Looking for Esther is a Spotify Original podcast that follows Esther Robertson’s journey to piece together her past and her identity. Esther was adopted at birth and had three different names before she turned three, and this podcast is a powerful and personal memoir of her real-time search for answers, memories, and her birth mother. You can read the full For the Record interview with Esther here

Beloved Shows With New Seasons 

Masala Podcast — Sangeeta Pillai (Sound Up UK 2018)

Season four of the fiercely feminist Masala Podcast returns with Sangeeta Pillai chatting with international comedian and TikTok star Zarna Garg. Zarna describes herself as an Indian immigrant wife, mom, lawyer, screenwriter, producer, stand-up comedian, and overbearing Indian auntie. In this episode, the hosts explore how womxn need to be valued (and paid!) for their time and efforts. They also discuss how South Asian women can really own their own voices. Masala Podcast is a Spotify Original podcast and was the winner of the British Podcast Awards for 2020 and 2021. 

You Heard Me Write — Kacie Willis (Sound Up US 2019)

Treat your ears to 30 original pieces of prose, music, and sound design never heard before. Season 2 of You Heard Me Write features artists collaborating on a multimedia group project without having any knowledge about the identities of their counterparts. Only after the project’s completion are the artists introduced to one another in a salon-style roundtable discussion. There they explore the roles of creativity and anonymity and the power of connection among people from different walks of life. It’s hosted by Sound Up alum Kacie Willis, and you can read the full For the Record interview with Kacie from the launch of season 1 here

Like what you hear? Stay tuned—there’s always new Sound Up shows coming to Spotify.

In ‘Looking for Esther’ One Woman Searches for Answers to Her Past

the cover art for the podcast looking for esther

Esther Robertson wasn’t born an “Esther.” In fact, the Scottish woman had three different names before she was three years old. This is just one of the unusual circumstances surrounding Esther’s adoption—and readoption—in the 1960s. Now, in a new Spotify Original podcast, Looking for Esther, she’s ready to discover the truth about her past.

The idea for the series was born out of Spotify’s 2019 Sound Up program, in which Esther was a participant. During the intensive, weeklong U.K. program, Spotify provides education, mentorship, and support to train the next generation of underrepresented voices in podcasting. Esther used this time to polish the idea for her podcast, learn from other successful podcasters, and even acquire hands-on experience with the equipment that would help bring her voice to life.

Over the last two years, Esther and Gayle Anderson, the series writer, executive producer, and Esther’s partner, have been on a search for the answers that make up Esther’s past. What they found is detailed in the eight-episode series. “What a journey it’s been working with Esther Robertson on bringing her remarkable story to life,” shared Natalie Tulloch, Sound Up Global Lead. “Our longstanding Sound Up program is all about supporting underrepresented voices in podcasting—whether in front of or behind the mic. We are so excited that the world finally gets to listen to her remarkable story.”

For the Record had the opportunity to chat with Esther about her personal journey and the challenges she faced along the way.

What prompted you to embark on this journey to discover more about your past?

A cancer diagnosis in 2018. I was told that I had stage four ovarian cancer. It was a huge shock and it gave me time to reflect on my life. I found I had a few regrets and one of my biggest regrets was not finding my birth mother. I’d made a few attempts to trace her over the years, but every time I tried, it opened up another can of worms. I suppose I was too afraid to follow it through. But this time it was different. The way I see it is, if you can face up to cancer, you can face up to pretty much anything. I’m currently in remission, by the way, and loving life.

Considering how much time had elapsed since your adoption, what challenges did you face as you searched for answers?

I had a bag full of old social work notes that I’d been given when I was in my early twenties and pretty much nothing else. I didn’t even have any pictures of me as a baby and I still don’t. Gayle and I had to basically become private investigators to try to piece the jigsaw together. This was made even more challenging as a lot of it was done during COVID restrictions. We contacted the social work department, the Church of Scotland, the Moving Image Archive of the National Library of Scotland, and hundreds of other people and organisations. I reconnected, too, with my siblings, the Robertsons, and also my Uncle Eddie Lindenberg. They were all really helpful and were able to shed light on a lot of things—but not by any means everything. 

a school photo of esther robertson at the age of 11 or 12What made you want to document your story in a podcast format?

Because I feel that it’s a very powerful medium and this is a very powerful story. The immediacy of it would allow listeners to join me on my journey, share my happiness and my disappointments along the way. They’d get a sense of the urgency of this real-time search for my mum. I’m a huge podcast fan and listen to hundreds of them. I was working on an outline for a podcast series for my story when I happened to read a tweet about Sound Up U.K. in 2019. The rest, as they say, is history!

The series writer and executive producer is your partner, Gayle Anderson. What was it like working on this project with someone you’re so close with? 

I’m not going to lie, we both found it extremely challenging at times. We’ve been together over 13 years. Getting through the cancer diagnosis and treatment had made our relationship stronger, but we did need to draw on those reserves to get us through making the podcast series. To keep it real and demonstrate just how much stress we were under, we even use a phone conversation of one of our rows in an episode. I’d accidentally recorded and we just decided to put it in. We’re totally fine now, of course, and we have zero regrets about doing it. We’re both very, very proud of what we’ve managed to produce. 

What advice do you have for anyone else who’s been in a similar situation and feels they either don’t belong or have unknowns about their past?

My advice would be, don’t be afraid to face up to the truth. It’s better to know than not to know. A sense of identity is vital. Without it, life can feel so rootless, so transient. Be yourself and speak your truth. And remember, it’s never too late to begin your journey.  

If you could rewrite the adoption or foster care systems, what are some of the changes you would make to help kids today have easier access to their histories? 

Huge changes have already been made. We talk to social workers in the podcast to find out if what happened to me in Scotland in the early 1960s could happen now, and we’re pleased to report that it definitely couldn’t. There’s a whole system of checks and balances to ensure that everyone understands the child’s circumstances and identifies the right solution for them. If that’s adoption then that’s absolutely great, but prospective adopters now require a real understanding of the impact adoption might have on a child. The preparation prospective adopters go through is really thorough. These days, many adopted children also receive “later life letters.” These are written by social workers to a child who’s being adopted to help the child make sense of their past. But they’re kept and read later in the child’s life when they’re old enough to process it all. What a wonderful idea! 

esther robertson as a flower girlCan you tell us about your experience with the Sound Up program? What part of it did you find the most valuable?

It was a week of intense podcast boot camp—but I loved it. My cohort was full of creative, talented, and super supportive women. There was a real feeling of camaraderie. Hearing their personal stories and listening to their pitches was incredibly inspiring. 

Learning to pitch was invaluable. Things like, how to get your idea across clearly and concisely, how to make it stand out, and how to make it memorable. We received lots of advice on this from established podcasters such as Tolly T from The Receipts and Chantelle Miller from the Island Girls Rock Podcast. How to use the Zoom H5 recording equipment that was supplied was incredibly important too—we recorded all of Looking For Esther on it. I left the week exhausted but with renewed confidence and determination to make Looking For Esther happen.

Now that you’ve wrapped this podcast, what are you looking forward to working on next?

First of all, this has been super emotional so I’m planning a looooooong break. Gayle and I are off to Turkey for six whole weeks in early June. We can’t wait. I’m hoping that my next project could be to trace my birth father. All I know is that he was an African American Air Force man called Bob Hubbard who was based in Scotland in 1960-1961. I do a shout-out for information on the podcast and I’m hoping it leads somewhere. I still very much need to find out about my paternal heritage.

 

Join Esther on her journey by streaming the first episode of her podcast below:

Sound Up UK Is Back to Help Bring Female Podcasters of Color to the Mic

Despite the popularity of podcasts like 2 Dope Queens, women of color remain vastly underrepresented in the podosphere. That’s why Spotify created Sound Up, an accelerator program dedicated to lifting up and amplifying the voices of women of color in podcasting in the U.S. and U.K., First Nations women in Australia, and LGBTTIQ+ individuals in Germany. 

This year, the second for the program, Spotify’s Sound Up U.K. program was hosted in Manchester to help grow podcasting beyond the London hub. Over the span of four days, 10 hand-selected individuals participated in intensive workshops, delving into the writing, recording, and business aspects of the craft. The week-long program was led by longtime facilitators Rekha Murthy, Graham Griffith, and Christina Moore. Participants enjoyed the opportunity to learn from podcasting veterans—and at the end of the week, four were awarded a £10,000 grant to make their podcast idea a reality. 

While every participant grew as a podcaster, four ideas particularly wowed the judges. This year’s grant recipients were (drumroll please!): Tosin Mustapha, Clara Monroy, Esther Robertson, and Shade Nathaniel-Ayodele.  

We caught up with several of the Sound Up U.K. participants to hear about their experiences. Here’s what they had to say.

Viv May 

“Don’t doubt yourself. I’m a D.J., a songwriter, and now a podcaster thanks to everything I’ve learned at Sound Up.”

Shade Nathaniel-Ayodele  

“Starting with this seed of an idea and having it flourish into this bouquet of flowers—it’s been amazing. And the women that I’ve talked to, and the support we have for one another, it’s phenomenal.” 

Esther Robertson

“I’m lucky to be a part of a group of amazing women of color, it’s like we’ve grown up together.  I feel really empowered. You’ve got 10 strong women wanting the same goal.”

Lorraine Okuefuna 

“I was talking to a lot of the other women and I really do feel like my life has changed from this week. I’ve had so much confidence building and technical building—it’s honestly one of the best things I’ve ever done.”

Emma Sayers 

“Being around such a good group of people where we all got to share ideas and collaborate, as well as all of the things that have been thrown at us and all the help and advice that we received, it just feels really empowering.”

Adilah Hameed

“Every single one of us in this program has a passion for our subject and that’s why we all want to make it. It’s not about anything else, it’s purely because we love the subject that we want to discuss it. My biggest piece of advice is to have a passion for your idea.”

Clara Monroy

“For me, the biggest takeaway is that a lot of the barriers that I saw before the program were in my head. Sound Up has really helped me understand that it’s doable, it’s possible.  And there is so much that can be done, that needs to be done, there are so many voices that are not being heard.”

Amber Mehmood

“I feel so inspired by listening to everyone else’s stories—everyone did amazing.  It’s incredible just listening to how far we’ve come from the start of the week to the end of the week.”

Tosin Mustapha

“The highlight for me was the session with Renay Richardson. As a fan of hers, it was great to get her feedback on different ways of giving a new perspective.”

Check out Dope Labs, one of the podcasts from Sound Up U.S. grant recipient, Titi Shodiya