Tag: influencers

Content Creator Serena Kelly Explains Why It’s OK To Just Have Fun With Audiobooks

A self-described “girl who reads books and does makeup,” content creator Serena Kelly has taken her interests and put them front and center on social media. Millions of fans around the world now seek out her rapid-fire comedic videos.

As an avid reader, Serena also loves listening to audiobooks as a way to immerse herself in a story, whether she’s at home or on the go. “I think audiobooks are the most spellbinding form of media out there,” Serena tells For the Record. “When I listen to someone either tell their own story or narrate this incredibly rich story written by someone else, I think of how humans have been telling stories for thousands of years and I feel so connected to all the generations before me.”

We sat down with Serena to learn more about her love of reading, her emergence as a content creator, and the audiobooks that should be on everyone’s list. 

What prompted you to start documenting your life online?

I grew up in what I consider the golden age of YouTube. I was watching Zoella, Tyler Oakley, DanandPhilGAMES, and all of the classic BuzzFeed videos. So from a young age, I always wanted to be a content creator and start my own YouTube channel, or something like that. But I was also always terrified of what other people would think. Then the pandemic came along and I was so isolated that, ironically, I felt the most free I had ever felt. I wanted to express myself and didn’t care if I failed or people disliked my content. 

So I started making videos, and of course they were terrible at first. But once I got my footing and genuinely began to have fun, I got on a roll and never looked back.

What do you love most about audiobooks?

As much as I love watching short-form social content, the more hours that I spend consuming it, I can feel my attention span dwindling away. So when I turn to something longer-form like an audiobook, it feels like just a multivitamin for my brain, which is really nice. 

And then I love that feeling of getting invested in a really good book. There are always moments where I have to hit pause on an audiobook and go back to my own life, but I spend the entire day wondering what’s gonna happen next in the book and slowly count down the hours until I can start listening again.

Have you always been a voracious reader?

Growing up, I was very, very into books and I loved classic YA novels like The Fault In Our Stars and The Hunger Games. I was making fan edits of those from a very early age. But from high school through college, I never really had time to read for fun and I missed it so much. 

Once I graduated college, I didn’t even know where to start again, and audiobooks really helped me get back into reading. I was working a warehouse job where I was doing mindless tasks with my hands and I had a lot of free time. So I’d put on a pair of headphones, find an audiobook that looked good, and get wrapped up in them. Specifically, Practical Magic by Alice Hoffman and The Song of Achilles by Madeline Miller really got me into audiobooks.

What books have had a big impact on you? 

I would say The Anthropocene Reviewed by John Green, and Braiding Sweetgrass by Robin Wall Kimmerer. I’ve always been a diehard fiction girlie, and nonfiction has never been my cup of tea, but I listened to both audiobooks and got so drawn in to each story. Even though they’re “informative texts” there’s still this underlying personal story in each. They made me look at the world in a different way because they go into such educational detail about plants or things we encounter in everyday life. Like, there must be so many beautiful backstories to things that I haven’t discovered yet. 

How do you go about choosing your next listen?

I’m a huge mood reader. I only read a book if I’m in the mood to read a certain book, which is hard because my mood changes like every 30 minutes. For me, a good rule of thumb is to pick a book that fits with the seasons. So right now I’m listening to Bunny by Mona Awad. And it starts off at the beginning of the academic year, and then as it goes on, it moves into the chillier holiday months. It’s funny because I was listening to it while walking my dog, and it’s describing these wintery city conditions as I’m in the bitter cold. I was like, “Oh my God, it’s like I’m in the book.”

Do you have any advice for people who are just getting into—or getting back into—reading?

First and foremost: Audiobooks totally count as reading. 

And then I would say to start as small as you need to. There’s so much pressure for adults to read “smart books.” Like nonfiction books about things going on in the world or classics or really intense contemporary fiction. But you’re not going to have a ton of fun if you just jump into those. It’s kind of like deciding you want to start running, and you immediately try to run a marathon. 

So find an audiobook that’s fast-paced, character driven, and not super long, because then you can build up momentum by getting really into a book, finishing it, and experiencing that dopamine hit. It will make you super excited to find your next read. 

Share a few of your favorite audiobook recommendations.

One of my favorite audiobooks of all time is The Dutch House by Ann Patchett. I realistically would never have read it in print form. But there was a time where I needed something to listen to and noticed it was narrated by Tom Hanks as I was browsing through audiobooks. I didn’t even read the description. I just hit play and he gave such a good performance, and now it’s one of my favorite books.

I also love If We Were Villains by M.L. Rio, and Tomorrow, and Tomorrow, and Tomorrow by Gabrielle Zevin. They’re especially great for if you’re just starting your reading journey or getting back into it.

Everybody’s also talking about Fourth Wing by Rebecca Yarros, so I definitely want to check that out. And I have to throw one classic in there, which is Frankenstein by Mary Shelley.

Make your next read an engaging listen by pressing play on one of the many great audiobooks available on Spotify.

Rickey & Denzel, Lele Pons, and Addison Rae Take the Mic with New Exclusive Podcasts

You know them, you love them, you can’t get enough of them—some personalities just have a way of bringing you in. Take, for example, Addison Rae, Lele Pons, Rickey Thompson, and Denzel Dion, four influencers and content creators who’ve entertained tens of millions of fans with each of their video series. Recently, they’ve also tried their hands at a new medium: Podcasts.  

Addison took to the mic with her mom to give advice in a new show, Mama Knows Best. Lele created an anonymous dial-in show, Best Kept Secrets, where fans can share their hidden thoughts. Today, we released Rickey & Denzel’s pop culture podcast, We Said What We Said, which discusses everything that matters from partying to pop culture and fame to friendships. Now, you can find all four iconic personalities exclusively on Spotify.

Each show is fun, captivating, and unique—but we’ll let them tell it.

What is your podcast about? Why did you decide to make it?     

Lele: My podcast, Best Kept Secrets, is based around anonymous people calling me and spilling their deepest secrets that they can’t tell anyone in their life. I haven’t seen anyone engage with strangers so I wanted to create a new type of podcast. 

Addison: Mama Knows Best is about current topics we all can relate to regarding growing up from the perspective of my me and my mom—two people from completely different generations.  

Rickey: Our podcast is basically just two best friends being upfront and telling you how it is. We decided to make this podcast because everyone needs that one friend who’s always honest with you.

Denzel: Our podcast is basically two friends having brutally honest conversations that we all have in private, but in our case, we make it public.

How is creating and recording a podcast different from the video series you’ve done?

Lele: It’s very different! When it comes to creating videos, I know exactly what is going to happen every step of the way, but with the podcast, it’s all a surprise. I know very little about the callers before I talk to them on the phone, so it’s all very raw and natural reactions. 

Addison: My podcast is a lot more personal and gives me a chance to speak my mind without feeling restricted by time.

Rickey: I feel like it’s way more raw and real. When I sit down to record, I become more open than when making a video. With a video I am putting on a show, but when I am recording, I am just having a real and normal conversation.

Denzel: Creating and recording a podcast is totally different from any videos we’ve done, because this is just audio. We just sit down and really get our thoughts together and say what we feel. Video has a lot more going on as far as comedic beats and theatrics.

What has surprised you most in bringing this show to life?

Lele: I’m surprised how the callers are so comfortable sharing their secrets with me. The energy and reactions that people have after spilling their secrets is so incredible and fulfilling for both myself and the caller. They feel a weight has been lifted off their shoulders and I’m glad that I created an environment for them to do so.

Addison: Highlighting the crazy similarities and differences I have with my mom through facts and stories I’ve never heard before.

Rickey: How easy it is to do! I was nervous at first because I didn’t know if I had anything to talk about, but the truth is I could talk on this podcast for hours and not even realize!

Denzel: The authenticity and rawness that we showcase and can say. The freedom of expression is immaculate. 

What will your fans and followers find most surprising about your new podcast?

Lele: This is me. This is the Lele I get to be with my friends and family. 

Addison: Fans get a window into my life from before social media and I get a chance to open up about things that people may not know about me. 

Rickey: How honest I’m being! I share a lot of stories I have never shared before! So I’m excited for my fans to see more of me.

Denzel: Our fans and followers would find what we do off-screen surprising. There’s some things we don’t showcase on our platforms that we definitely bring to light in this podcast.

What podcasting tools are you most excited to use in your show?

Lele: I love that we get to incorporate audience dial-ins. It’s different and not a lot of podcasts do it!

Rickey: I think definitely dialing in the audience for some questions. That will be so much fun!

Denzel: The tool that I’m most excited to use in our show is for sure the hotline. We love giving advice and we’ve always wanted to bring that aspect to life.

Why did you decide to bring your podcast to Spotify?

Lele: Spotify has always supported me and my music career. When we were looking for a home for the podcast, it was a no-brainer to go with Spotify. My whole team at Spotify Podcasts have been incredible during the whole process of creating the show. I couldn’t imagine partnering with anyone else. 

Addison: Listening to music on Spotify exposed me to the incredible community and global reach, which is why I thought it would be a perfect home for Mama Knows Best.

Rickey: Spotify was the only place that really saw and understood the vision of the podcast! I’m so happy we decided to join the family! They have been nothing but amazing!

Denzel: We decided to bring our podcast to Spotify because it’s what made sense to us. We love this platform and the different outlets on it from music, to podcast, the playlists they curate – it’s everything! 

If you could have any person from all time as a guest on your show, who would it be and why?

Lele: Enrique Igelsias! I love him and would love to know what his secret is. 

Denzel: If we could have any person from all time as a guest on our show it would be Rihanna—just because I want to get into why she chose to keep music on the back burner. Will she ever release music? If so, when will it be? How is it running all these businesses with millions of fans demanding music?

Rickey: I would want Beyoncé! I know yes, that is definitely a reach, but I love that woman and I would love for her to be on the show! Everyone would FREAK!

Stream Mama Knows Best, Best Kept Secrets, and We Said What We Said now, only on Spotify.