Tag: PR

Seu DJ personalizado do Spotify tá chegando em mais lugares — agora em 4 novos idiomas

May 7, 2026

A hand holding a phone displaying the AI DJ UI screen on a gradient background

Desde o lançamento em 2023, o DJ (beta) já ajudou a deixar a experiência de ouvir música muito mais personalizada para 94 milhões de usuários Premium do Spotify. E agora tem novidade: estamos levando essa função queridinha pra novos mercados — com quatro novos idiomas: português brasileiro, francês, alemão e italiano .

Se você ainda não conhece o DJ, aqui vai: ele mistura música + comentários personalizados para te ajudar a descobrir sons novos e se conectar ainda mais com os artistas que você curte. Baseado no seu histórico, ele monta uma sequência com tudo que você ama — desde hits que você não ouvia há anos até lançamentos fresquinhos.

E quando você quiser mudar o clima ou tiver uma vibe específica em mente, dá pra ir além com os pedidos pro DJ. É só pedir (por voz ou texto) e ele ajusta sua sessão na hora — seja para um date, um rolê com os amigos ou só pra dar aquela animada no dia.

Agora, o DJ está disponível para usuários Premium na Áustria, Brasil, França, Alemanha, Itália, Portugal, Coreia do Sul, Suíça e outros países — expandindo para mais de 75 mercados no mundo.

Conheça os novos DJs

Para deixar tudo com a cara de cada cultura, trabalhamos com times locais para criar vozes únicas em cada idioma. Olha quem chegou:

Dani (Português Brasileiro)

sempre um passo à frente — eclética e empolgada pra te mostrar o que vem por aí.

Maïa (Francês)

zero esforço pra ser cool e trata você como aquele amigo que já tem ótimo gosto musical.

Ben (Alemão)

aquela voz que deixa tudo mais intencional — acolhedora, presente e sem forçar nada.

Alex (Italiano)

caloroso e direto — conecta o saber música com realmente sentir a música.

Como usar o DJ

Você encontra o DJ direto na home do Spotify — é só tocar pra começar. Também dá pra buscar por “DJ”. A partir daí, você pode deixar ele te guiar ou fazer pedidos tocando no botão do DJ. Para trocar de idioma, é simples: clique nos três pontinhos (…) dentro do card do DJ e escolha sua língua.

Ah, e como ainda tá em beta, vem mais novidade por aí. Então mantenha seu app atualizado.

Casa Spotify: Puerto Rico Celebrates its Unique Sounds and Influential Legacy With Performances, Workshops, and More

June 12, 2023

Puerto Rico is famously known as La Cuna del Reggaetón (the Cradle of Reggaetón), and it’s still living up to its reputation as a Latin music giant today. In 2022 alone, listeners globally streamed nearly 13 billion hours of Latin music on Spotify, with five of the top 10 Latin music artists hailing from the influential island. And it’s this rich legacy of music and culture that has us excited to open up the doors of Casa Spotify: Puerto Rico. 

Located in the heart of San Juan, this music and creator residency will take place June 20-23 and will serve as a hub for the music industry. Artists, aspiring creatives, and industry professionals will have access to a range of educational sessions, workshops, masterclasses, panel discussions, industry networking opportunities, and showcases. We’ll also be curating a state-of-the-art interactive museum experience that dives into the history of reggaetón and how the influential island of Puerto Rico earned its nickname.

Showcasing Puerto Rico’s music scene

Casa Spotify will serve as the venue for numerous showcases featuring many of Puerto Rico’s best artists—emerging talents and legends alike. Open to the public, these performances will complement the week’s slate of panels, and they’re open to fans as well. Take a look at our showcase lineup:

  • El Nuevo Urbano: This showcase highlights some of Puerto Rico’s strongest emerging talent. Performers include Jovaan, vf7, and Hades66, with a special appearance by Arcángel. 
  • Mujeres en Música: RaiNao, Ana Macho, and Chesca will take the stage in celebration of women and LGBTQIA+ artists in music. 
  • Sonidos de la Isla: Following the discussion on the various sounds coming out of Puerto Rico, iLe and Luis Vazquez will headline this showcase with PJ Sin Suela.
  • Rompiendo Puerto Rico: Celebrating urban artists across the island, Brray, Omar Courtz, Dei V, and Hozwal will offer up some of PR’s hottest sounds.
  • Fan Experiences: Top Spotify fans of Chencho Corleone, Young Miko, and Arcángel will be guests of honor at our exclusive “Fans First” experiences throughout the week. 

To wrap up the week, there will also be a surprise performer at the closing party. (Hint: It’s one of Puerto Rico’s legendary and most influential artists.)

Experts as educators

Along with the showcases and fan experiences, our workshops, panel discussions, and masterclasses during Casa Spotify will be led by experts from every corner of the industry. Each day of the residency will feature different educational sessions and will cover a wide range of topics. Here’s a sneak peek: 

  • Written By Live: Chris Jedi & Gaby Music: Two of the most prolific producers in Latin music—Chris Jedi and Gaby Music—will be leading the Written By Live panel, where they will give the live audience a deep dive into the hit songs they helped create. Attendees will have the chance to hear early demos of those hits and also find out what it takes to enjoy success as a songwriter.
  • Mujeres en Música: This panel will celebrate the impact women in music have had on the industry as a whole. Rising artist paopao and featured performer Chesca will be sharing their journeys on how they’ve built their careers and brands as women in the industry while reflecting on the importance of allyship among creators. 
  • Sonidos de la Isla: Spotlighting the various sounds that are emerging from Puerto Rico, this panel will feature doctor-turned-rapper PJ Sin Suela and artists Luis Vazquez and iLe as the featured speakers. Attendees will learn how these artists found success by crafting a unique sound and will get their insights on the global resurgence of tropical music.

But that’s not all we have planned. We’ll also be tapping our own talent to lead masterclasses on ways managers and artists can take full advantage of Spotify for Artists, the fundamentals of writing and publishing music, and the best practices when crafting pitches for PR and media outreach. These classes are designed to give Puerto Rico’s new wave of rising artists the tools necessary to reach the next level in their musical careers.  

As a leading force in how Latin music is streamed worldwide, we’re committed to elevating Puerto Rican artists to the global stage. And with Casa Spotify: Puerto Rico, we aim to connect with Puerto Rican artists, managers, and labels; develop long-term relationships; and make sure artists have our support and resources at their disposal. 

Check out the latest Puerto Rican sounds taking the world by storm on our Casa Spotify: Puerto Rico hub.