Tag: love songs

Tinder and Spotify Couple Up for Match-Worthy Anthems and Spotify Premium Trial Offer

June 28, 2023

Love for an artist or song can bring people together—whether as friends or something more. So in 2016, Spotify launched an integration with Tinder that allows members of the dating app to add an “anthem” to their profile, effectively showcasing one song that gives potential new matches a glimpse into their musical world. 

Fans have since fallen in love with the feature (and with each other). And since there’s plenty of music to stream together outside of that one anthem, we’re making three to four months of Spotify Premium available to Tinder Gold and Platinum members on Android devices in over 30 markets.* 

In honor of this offering, we’re taking a look at some of the top trends** and anthems that are making members’ hearts skip a beat. 

  • In the U.S., the most Liked anthem was “Last Night” by Morgan Wallen.
  • Among Gen Z, “Kill Bill” by SZA, “Flowers” by Miley Cyrus, “Creepin (with The Weeknd and 21 Savage)” by Metro Boomin, and “Anti-Hero” by Taylor Swift were some of the most popular Tinder anthems globally.
  • Singles over 40 in the U.S. have been keeping up with the younger generations’ music by featuring songs like “WAP” by Cardi B and Megan Thee Stallion, “Bad Habit” by Steve Lacy, and “Glimpse of Us” by Joji on their Tinder profiles.
  • In Japan, NewJeans dominated the top three most Liked anthems for women aged 25-30 with their hit songs “OMG,” “Hype Boy,” and “Ditto.”
  • In Europe, millennials (aged 30-40) brought the nostalgia with anthems like Miguel’s “Sure Thing” (Germany and the U.K.), Arctic Monkeys’ “Do I Wanna Know” (Spain), and Nina Simone’s “Feeling Good” (France). 
  • In North America, the most Liked anthem for women aged 30-40 was “Rich Flex” by Drake in Canada, “Don’t Start Now” by Dua Lipa in Mexico, and throwback “Santeria” by Sublime in the U.S.

Can’t get enough Tinder music data? Check out the love songs that made a match in Valentine’s Days past.  

*Offer applies to the Spotify Premium Individual plan, except in South Korea, where the offer applies to the Spotify Premium Basic Individual plan. Offer subject to eligibility and availability. Users must be a new or existing Tinder Gold or Platinum monthly user; users who purchase a one-week subscription will not be considered. Additional terms and conditions can be found here. 

**Insights are based on Tinder data in Australia, Brazil, Canada, Germany, Spain, France, the U.K., Indonesia, India, Italy, Japan, Mexico, the Philippines, and the U.S. from January 1, 2023–June 6, 2023.

10 Tinder Anthems, Love Songs, and Relationship Podcasts to Turn the Volume Up This Valentine’s Day

February 10, 2021

When it comes to dating and relationships, audio is powerful. The right music at the right moment can truly set the mood, and a shared interest in a podcast can start a deep conversation. Connecting over a mutual affinity for a band, song, or podcast—or introducing your new sweetheart to something you think they’ll love—can unite people in a deep, personal way. So just in time for Valentine’s Day, Spotify and Tinder rounded up some of the top tracks and podcasts that speak most to finding a match. Read on to fall in love . . . with a new song or relationship podcast, at least.

It’s a music match

Tinder found that adding an “anthem” to your dating profile improves your swiping experience, leading to more matches. Since music is the number one “Passion” that members include on their profiles globally, adding an anthem may just be the best way to spark a conversation in time for a virtual Valentine’s Day date. Check out the top 10 anthems found on Tinder member profiles and decide if you’d swipe right on these songs:

And the music doesn’t stop there. Sometimes a good playlist is all you need to get ready for a virtual Tinder date, play in the background of a Galentine’s Day videochat catch-up, or set the mood for a candlelit dinner at home. For inspiration, check out some of the top songs added to user-generated Valentine’s Day Spotify playlists globally in the last 90 days:

Passion-filled podcasts

But audio as a whole—not just music—can also speak to the feelings of the heart. As people overwhelmingly want dating and relationship advice, Spotify saw an increase of 64% of U.S. listeners streaming love-themed podcasts compared to this time last year. If you’ve been on a series of bad dates or dealt with an awful break-up, tune in to hear stories detailing what others have gone through in their journeys to find love. These popular love-themed podcasts on Spotify cover it all:

Looking for even more audio inspiration in time for February 14? Be sure to check out Tinder’s Valentine’s Day Spotify playlist and Spotify’s revamped Romance hub.

Spotify Reveals ‘Legendary’ Top Love Song Ahead of Valentine’s Day

February 11, 2020

With more than 1.1 billion streams on Spotify to date, John Legend’s hit song, “All of Me” may just be the ultimate romantic legend. Streaming has shown that it’s the top song for lovers on Spotify, just in time for Valentine’s Day.

“I hear from so many people that they’ve used it to propose, to walk down the aisle, and to celebrate milestones,” Legend told For the Record. “Thank you all for making me a part of your most memorable moments.”

So, how do we define the top love song on Spotify? By the listeners, of course. Check out the data that shows the mind-blowing popularity of this track:

  • “All of Me” is the most-added song in love-themed playlists. Spotify listeners have created more than 75 million playlists with the word love in the title.
  • The track is also the top song choice for both men and women on playlists titled “Valentine’s Day.”
  • “All of Me” has been added to more than 29 million playlists.
  • Since its release in 2013, streams of the track have spiked by at least 50% every year on Valentine’s Day (the most notable spike was in 2017 with an 85% increase in streams).

“The impact of ‘All of Me’ continues to amaze and inspire me,” Legend said. “I’m so honored to know we created something that has meant so much to so many people. I wrote this song to express how I felt to the woman I love as we were about to commit to a lifetime together. But often the best songs are able to express something in a way that is both personal and universal. I’m grateful to know that lovers around the world have connected with this song and made it their own.”

Spotify fans simply can’t get enough of People’s 2019 “Sexiest Man Alive” and his new single, “Conversations in the Dark,” which has already seen more than 10 million streams on Spotify since its release last month. And according to John, the track has wife Chrissy Teigen’s stamp of approval: “Chrissy has even said it’s her favorite song of mine since ‘All of Me,’ and that’s pretty high praise from her!”

“‘Conversations’ is about those little intimate, magical moments that loved ones share and the commitment to protect each other’s heart,” Legend added. “I’m excited to see the journey that this song will take. It has only been out for a few weeks, but I’ve already seen so many passionate, emotional reactions to ‘Conversations in the Dark.’” 

And clearly music makes for the best romantic gift on Valentine’s Day. We’ve seen a growing trend with listeners choosing to share their Valentine’s Day playlists with their special someone on Spotify. Last year, Valentine’s Day playlists were gifted (aka shared) almost twice as much on February 14 compared to 2018. 

As for what John and Chrissy have planned this February 14, Legend has something special in the works. “Chrissy and I do have Valentine’s Day plans,” Legend said. “We’ll get away from the kids for a night, go up to Napa Valley and visit one of our favorite restaurants. I’m looking forward to it!”

If you need inspiration for what to add to your romantic playlist, look no further than Legend’s catalog on Spotify: This Is John Legend. Also check out Love Pop, Spotify’s most-followed playlist of love songs.