Tag: spotify greenroom

Spotify Greenroom Is Getting a New Name—Spotify Live—And a New Home

When we launched Spotify Greenroom in 2021, we wanted to connect fans and creators on a deeper level through live listening in the Spotify ecosystem. Since then, Spotify Greenroom has evolved through updates and iterations that have enhanced the live-listening experience. 

Now, as our audio offerings continue to evolve, we are changing the name of Greenroom to Spotify Live—and bringing its live capabilities directly onto the Spotify app. This change reflects our belief in the future of live-audio creators and live experiences being provided to all 406 million Spotify listeners around the globe.

What’s new?

Spotify Live can now be found both as the stand-alone app listeners and hosts know and love, and as a livestream function in the Spotify app alongside your favorite music and podcasts. Listeners will be able to tune in to live programming on Spotify via the creator’s podcast or artist page, and if they want to participate in the chat or join the host onstage, they can head to the Spotify Live app to do so. 

 

 

 

To start, we’re making live audio in the Spotify app available for select original programming. Independent creators who wish to go live can still do so in the Spotify Live app.

To kick off this exciting evolution of our live-audio offering, we’ll be highlighting our top audio creators through exclusive, first-of-its-kind programming in addition to the full slate of original programming we’ve already introduced.

These events will begin rolling out today, starting with a live edition of Off the Record with DJ Akademiks. You can access these shows directly from the creators’ artist pages to listen live on Spotify. If you want to get in on the conversation or chat with other fans tuning in, then head over to the Spotify Live app for the chance to comment and to interact with other listeners in real time.

Here is just some of the exciting live content coming to Spotify in April and May: 

After Hours With Alex Cooper

Already the host of Spotify Exclusive podcast Call Her Daddy, Alex Cooper is now going live with an evening talk show. Starting Wednesday, April 13 at 10 p.m. EST, fans will get to listen live as Alex continues the honest, uncensored conversations from her popular podcast. And for those of you who can’t catch it live, After Hours will be available to stream each week on demand. The “Call Her Daddy” podcast has million of listeners worldwide and was the second most popular podcast globally in Spotify’s 2021 Wrapped.

Swedish House Mafia Paradise Again Album Release Party With Spotify Live From the Desert

Late night on Friday, April 15, Spotify will be hosting an exclusive, first-of-its-kind event live from the desert with Swedish House Mafia. Fans in select markets will be able to tune in to the live DJ set on Swedish House Mafia’s artist page as Spotify celebrates their reunion and release of their new album, Paradise Again. Don’t sleep on this one because the only way you’ll be able to listen is live.

King of the Court With Hasan Minhaj

The NBA playoffs are just around the corner, and Hasan Minhaj (aka Batman’s latest Riddler) isn’t playing around. Starting in May, during the NBA conference finals, Hasan will break down all the action, bringing his knowledge of the game to other fans with help from a few special guests. More details to come as the NBA playoffs get underway. 

DJ Akademiks’s Livestream With Guest Waka Flocka Flame

DJ Akademiks is a talk show powerhouse, and now his podcast, Off the Record with DJ Akademiks, is going live on Spotify. Catch him and special guest Waka Flocka Flame April 12 at 12:30 p.m. EST as they discuss the state of music, entertainment, and culture today. And stay tuned for future live shows. 

Tana’s Toxic Tips With Tana Mongeau

If you’re tired of your agony aunt’s all-too-reasonable advice, Tana’s Toxic Tips is for you. Starring the internet’s favorite influencer Tana Mongeau, this live show will give Tana the chance to speak directly to fans. The show will premiere Wednesday, April 13 at 9 p.m. EST and will be recorded for on-demand listening. 

Your favorite Greenroom shows, now available on Spotify Live 

Already have your favorite live series penciled into your calendar? You’ll be able to hear all of them straight in the Spotify app. Don’t forget about:

Let the live listening begin! Our Spotify Live lineup starts this evening, but don’t forget to tune in to Swedish House Mafia’s set, live from California, on Friday, April 15. Stay up-to-date on live programming and news by following @SpotifyLive on Twitter and Instagram!

‘For the Record’ Goes ‘Off the Record’ With Hip-Hop Podcast Host DJ Akademiks

DJ Akademiks has spent years covering the latest trends in hip-hop, entertainment, and culture and is now known as a trusted voice within the space. So when he announced his new Spotify exclusive video podcast, Off the Record with DJ Akademiks, back in August, he quickly made waves—especially with his first episodeand has already made his way onto the Spotify Charts.

Since then, he’s released 26 episodes, three per week, each featuring roundtable discussions and a special interview with music’s hottest artists and personalities. He’s also bringing his talents to Spotify Greenroom, where fans can catch him in a monthly live audio experience. First up tonight at 7 PM ET is a live conversation with iann dior.

For the Record grabbed time with the Off the Record host to hear a little about his process, making the shift to podcast, and recent moments in hip-hop culture. We also asked about other podcasts he’s streaming, and he named Call Her Daddy, hosted by Alexandra Cooper, whom he dubbed “the Queen.”

You’re notorious for being in-the-know when it comes to music, culture, and trends. How do you keep up? 

I live in this entertainment space. So I get up, I check instagram, and I check a few things from the industry I’m involved with. And at that point, it doesn’t feel like work; it seems so natural. I’ve heard from many people that if your work is almost your obsession, then you’re not really working. That’s one thing I’ve always tried to follow. I try to cut anything out of my life that isn’t related to what I’m obsessed with.

I’m obsessed with rap, with hip-hop culture. I know that albums come out on Fridays. So on Saturdays, I’m gonna get maybe a glimpse of predictions or projections for the week. And I’m constantly going to my sources or talking to my people, and once I get that information, I let everyone else know by posting on Instagram. And I’m not looking at it from a journalistic/media perspective but from an “oh snap, have you guys seen this?”

I went to school for biomathematics. I’m huge into numbers. I love the objectiveness of “this sold this and this sold this.” So I tweet it out. And I’d call it, maybe luck? But a lot of people like to be armed with that. So I’m connected with it because I consume it daily as a superfan. 

How do you filter out the rumors from the truth? What’s your take on sensationalism? 

I think hip-hop media has changed, and I think what the hip-hop personality is these days has also changed. And I realize these days we’re in the era of reposting, regurgitating, slight curating, but not researching. What I’ve done to distinguish between sensationalism and what the facts are: I’ll go get the truth. So that also earns your respect. It doesn’t take that much to make relationships with entities that monitor distribution hubs, and you can get some slight reporting that can be extrapolated over a seven day period. Once you become the source of the truth, you’re always written into the story. 

With Off the Record, you ventured into new media formats such as podcasting and live audio on Spotify Greenroom. Why are you excited for these mediums? 

Social media has gotten to the point where people want to have public discourse. But conversation in tweets, or even conversations that might exist on a platform like Instagram—it’s not enough. Twitter is used for a bunch of back-and-forth, but a lot of times it lacks context. You don’t fully explain what you’re really talking about. These quick exchanges, you can’t have really good discourse. I think hearing from someone who might be like-minded or maybe thinks differently from you—to have these conversations in audio form, that’s the thing that’s missing from Twitter. We have better discourse with live audio and definitely with podcasts.

Why did you want to make the shift?

I noticed the shift when my audience—at that time, they were mostly on YouTube—was growing up. They didn’t only want to be talked at: they wanted to be part of the conversation. A lot of the time people listen to a podcast because they want to hear their own opinion, said differently, or they want to hear opposing views—or they want to hear discourse between both sides. And I think we’re in a time and space where people are realizing that, whether it’s politics or other issues that might be of controversy, it’s not just two sides. There’s a lot of nuance to it, and with nuance comes discourse. And to do it in real time is totally new, and my audience is ready for it. I give a lot of credit to streaming services.

To speak for a moment to your area of expertise . . . Drake’s Certified Lover Boy has outstreamed Kanye’s Donda. Were you surprised? What’s your take on these releases?

Definitely not surprised. Music has almost become a little like ESPN these days. And I do want to take credit for that; I do want to toot my own horn a little bit. I am a person who’s made numbers as prominent to the conversation as the quality. 

Kanye’s album is something that’s more timeless. Drake gave a bunch of music for the moment. But I challenge what some people might consider replayability. Drake’s album was supposed to have less replay value and Kanye’s timeliness. But as time is passing, even six weeks later, people are playing Drake’s album at a clip that’s two, three times that of Kanye’s album. 

I do think we need to acknowledge when an artist is having his time and when the masses want to relate to him for whatever reason. Nothing against Kanye, but that Drake album? That thing is slappin’. 

What is your favorite thing about creating Off the Record so far? 

The beautiful thing about Off the Record is that it’s pushing boundaries. Our pilot episode was between two figures that would normally never be interviewed together. So the show might be uncomfortable. It might be a little bit taboo. It might not be what you see generally in your barber shop, but it’s gonna be 100% real. Like we’re gonna have real conversations about people and about things that you never thought would happen.

Tune in for Off the Record with DJ Akademiks, and hear him live on Spotify Greenroom tonight at 7 PM ETand make sure to follow DJ Akademiks to get notified anytime he goes live.

Kicking Off a New Slate of Spotify Greenroom Shows, Host Lauren Simmons Gives Her Two Cents on Her Upcoming Show ‘Money Moves’

Plus, Spotify Greenroom Greenlights a New Feature That Lets Everyone Listen Live, No Login Required

From initiating direct conversations with your favorite artists to dissecting the latest WWE match with the experts, live shows have given listeners a fresh perspective on audio entertainment. And with Spotify Greenroom, it’s easy to experience the best of the live format. Each virtual room offers timely conversations on music, sports, culture, and more.

And starting today, you don’t even need the Spotify Greenroom app or a login to start listening. We’re excited to introduce our latest feature, which gives anyone and everyone the ability to listen to live rooms on their web browsers or on their phones. For example, on Wednesday night, when Money Moves, hosted by Lauren Simmons, premieres (see more below), you’ll be able to listen on desktop or mobile by clicking here, even if you aren’t signed up for Spotify Greenroom. Web listening is available in the more than 135 markets where Spotify Greenroom is available. Of course, if you’re ready to take the experience a step beyond listening, join rooms from the app to participate and interact.

No matter how you tune in, there’s a whole new lineup of shows ready to spice up the season in addition to the shows we’ve already launched on Spotify Greenroom, like The Ringer MMA Show, Deux Me After Dark, The Grapevine Live, and many more. Here are the new November shows you’ll want on your radar.

Taylor Talk – Fridays at 8 PM ET/5 PM PT

Hosted by Ellie Schnitt

Host Ellie Schnitt is taking her Taylor Swift fandom to the next level on her new show, Taylor Talk. Every week, Ellie will discuss the latest Taylor Swift music updates and then focus the conversation on one of the artist’s songs. Based on the song’s theme, listeners will share personal stories and Ellie will ask questions, give commentary, and even share some of her own tales. It’s a show for Taylor Swift fans hosted by the biggest Taylor Swift fan. The debut episode of Taylor Talk took place this past Friday, coinciding with and celebrating the release of RED (Taylor’s Version). You can listen to the premiere episode and what Ellie had to say about the new album on demand on Spotify here!

WEDNESDAY, NOV. 17

Money Moves – 10 PM ET/7 PM PT

Hosted by Lauren Simmons

Host Lauren Simmons of the Spotify Original podcast Mind Body Wealth will give advice and answer Gen Z’s biggest questions about jobs, money, and achieving success in life.

SUNDAY, NOV. 28 

Dating Makeover – 10 PM ET/7 PM PT

Hosted by Jared Freid

Every week our host, Jared Freid, will cover all things in the world of dating—dating apps, pickup lines, ghosting—and talk about the good, the bad, and the ugly. He’ll also help audience members who are struggling with online dating to improve their dating profiles and invite other Spotify Greenroom listeners to weigh in. Who knows, he may even coach a special listener through a date live in the Spotify Greenroom and make a love connection!

Veteran creator and finance expert Lauren spoke with For the Record to give an inside look at Money Moves. Here’s a first look at what Spotify Greenroom listeners can look forward to.

Tell us a little bit about Money Moves. What can fans of Mind Body Wealth look forward to? What might excite new listeners?

Money Moves is all about having open conversations when it comes to business and finance. Some example topics include insights into how to stand out when applying to jobs and investing smartly.

What opportunities does the live format present when talking about topics like money, savings, and financial literacy?

The live format gives people in the room the opportunity to have deeper conversations in real time and get their questions answered in an open platform. The conversations can go further because I’m not the only one bringing my ideas to the table. It gives opportunities to bring different thoughts and ethos to the table. 

How does Spotify Greenroom’s live, interactive format differ from podcasting? How does it enhance your audio brand on Spotify?

Mind Body Wealth is mostly centered around me and my ethos and different guests that come on the show. The Spotify Greenroom audio space is not a one-on-one conversation but an extension of my podcast, which allows a melting pot of individuals coming together. 

What are some of your favorite podcasts and Spotify Greenroom shows right now? 

My favorite podcasts are all holistic. I love the Hay House Radio Podcast and On Purpose with Jay Shetty. It’s nice to step outside of my finance world.

Take it from Lauren and don’t wait another minute to check out Spotify Greenroom. Join from your browser to listen, or log in to weigh in. Make money moves (or talk Taylor) on Spotify Greenroom. And be sure to follow your favorite shows and creators on the app to get notified anytime they go live!

The Ringer and WWE Enter the Ring in New Partnership to Produce Exclusive Spotify Original Content

Make way for wrestling’s newest double threat. The Ringer, a Spotify Studio, has tapped World Wrestling Entertainment (WWE) to form an audio partnership. Together they will collaborate to develop original content, and existing content will become exclusive to Spotify. 

The Ringer was founded by Bill Simmons in 2016 and acquired by Spotify in 2020. It’s famous for creating an innovative blend of sports, pop culture, politics, and tech content for its website, podcast network, and scripted and unscripted video production house. And now, together with WWE Original Podcasts, it will take wrestling fans as close to the action as possible.

“The Ringer is the premier destination for sports fandom, and WWE has used amazing storytelling and iconic characters to establish a global audience of loyal and passionate fans, making this partnership a perfect match,” said Simmons. “As a lifelong WWE fan, I couldn’t be more excited to work with them to take a fresh perspective on their most iconic moments and superstars, and leverage Spotify’s global scale to share content that we believe everyone will enjoy.”

The WWE team echoes the excitement. “Bill and his team at The Ringer consistently find ways to create premium content that drives conversation and appeals to fans of sports, entertainment and pop culture,” said Nick Khan, WWE President & Chief Revenue Officer. “We believe this collaboration will deliver a podcast slate that excites existing fans while also introducing WWE content to the millions of Spotify listeners.”

Here’s a peek at exciting new audio coming to Spotify and The Ringer.

Kicking Off Summer Content

Fans of the popular podcast The Masked Man Show with David Shoemaker can look forward to a refreshed take on the show under a new name—The Ringer Wrestling Show. The podcast will also increase in its publishing frequency and programming. 

But that’s not all. Stay tuned for a new narrative series produced by The Ringer’s own Bill Simmons, as well as live conversations with our hosts on Spotify Greenroom after major WWE pay-per-view events. The final rooms will become podcasts for The Ringer Wrestling Show.

Kicking off the partnership, The Ringer will be ringside at WWE’s SummerSlam at the MGM Grand in Las Vegas. There, David will be creating new episodes of The Ringer Wrestling Show, and WWE personality Evan Mack will make his Ringer debut with his new podcast MackMania. WWE devotees can also expect a live conversation on Spotify Greenroom following Saturday’s event.

Start getting in fighting shape for the WWE SummerSlam and catch up on The Masked Man Show (soon to be The Ringer Wrestling Show) now.

Gossip Girl’s Jordan Alexander, Joshua Safran, and Rob Lowry Dish on the Reboot’s Musicality, Explosive Episodes, and Gen Z Mentality

Though Gossip Girl may have secrets she’ll never tell, star Jordan Alexander—who plays Julien Calloway—plus showrunner Joshua Safran and music supervisor Rob Lowry were more than willing to dish on the show’s iconic soundtrack.

Ahead of the show’s mid-season finale, the Gossip Girl team also curated a Julien Calloway-themed playlist called Inside Julien’s Headphones to give viewers a deeper look into the leading character. But they’re not the only ones working on character playlists. Since the premiere of the show’s reboot in July on HBO, Spotify listeners have created more than 3,700 playlists, while searches of Gossip Girl-related music on Spotify increased by more than 80%. It’s clear the show’s distinct musical footprint is resonating with its audience.

To better understand Gossip Girl’s powerful sound, For the Record sat down with the three experts to discuss Julien Calloway, unpack the show’s musical stylings, and tease drama ahead. Read on for all the details, no narrator required. 

First, the question on everyone’s mind: Jordan, what songs do you listen to when getting into character as Julien?

Jordan:successful” by Ariana Grande and “Traitor” by Olivia Rodrigo, depending on the scene.

And how do your and Julien’s musical tastes compare? Do you both listen to the same songs?

Jordan: I don’t think our tastes are crazy different. Julien probably likes pop, and I love pop. But I also imagine that Julien likes classical music, but for a different reason than I do. I feel like it makes her feel really powerful and a little psychotic, and she likes that when she’s in her big penthouse in these dramatic dresses. There’s nothing better than classical instrumentation, like Tchaikovsky or something similarly intense. I would say that classical would be the overlap.

Turning to the playlist, what song or genre do you think most captures Julien?

Jordan: There’s a song on there called “Flood” by Vagabon, and it encapsulates how I feel about Julien, both sonically as well as lyrically. It’s such a momentous rush of emotion, and the title of the song is “flood,” which is fitting. Julien as a human being is this rush, and there’s a lot going on always, no matter what. She’s completely swept off her feet in episode one, and it just doesn’t stop after that. She really is trying her best, and it’s so beautiful and overflowing. She has a powerful water essence to her, too. It could be tears, but it also could be a rushing river that destroys half of a mountain.

Joshua: Julien’s always searching, always a little lost, a little lonely, no matter how much she looks like she has it all together. There’s this melancholy and sadness in her. The Prince song that I put on there called “Pop Life” was important to me because it sounds poppy and happy, but when you listen to it, the lyrics are about deeply questioning where you are, what you think, and how you are moving through the world. It’s devastating, but you can’t tell from the sound. That’s Julien.

Joshua, Rob, what was your thought process while developing the playlist and the music for the show?

Joshua: I think the show does a good job of capturing how kids these days, because of Spotify, have a wider range of music. You go on TikTok and the current challenge might feature a song you’ve never heard of from the 1920s, one of the earliest recorded songs. Somebody has found that song because they can go through Spotify and dig deep in a way that old people like me and Rob couldn’t have. We would have had to go to a record store and be like, “Today, I’m looking at jazz.” Now you can find anything. And Julien’s playlist reflects that she can go on there and find this wide range.

Rob: Josh, you hit the nail on the head in terms of how Gen Z processes music, how they find it, and how genreless both their playlists and musical creations are, which I think is cool. Gen Z is constantly deconstructing aesthetics, whether that’s an Instagram aesthetic or a musical aesthetic like hyper pop, but they’re also seamlessly blending all of these different things. The real challenge for us was making sure it still felt cohesive. But what we’ve done is make the music hyper-specific in its relationship to the city and relationship to the characters. And that gives it its own arc and its own kind of character definition.

Musically, what’s next for Julien? How will her defining songs change?

Jordan: Julien’s next chapter of music is going to be more stripped down and raw, mimicking the progression of her as a person. She starts off with this polished veneer, and that might be like high pop and powerful. And then, I think we’ll see her finding the power in an indie acoustic, like a Phoebe Bridgers song. I feel like that would be the arc of her music.

Rob: And that’s a good representation of the music in the soundtrack of the show, too. The soundtrack has also evolved so much. By incorporating classical and opera, plus Josh’s wide range of tastes, we’re able to complement the more pop-leaning songs, hip-hop, and R&B. [Record producer and songwriter] Ariel Rechtshaid‘s score does a great job of walking that line. There are these beautiful, melodic, and timeless classical elements, and then there are layers of sophisticated, modern pop production and electronic.

Joshua: Yes, Julien gets more introspective as the season goes on, and so does her music. The sound dials down. But then maybe it explodes again…

Explodes?! Can you give us a hint of what’s to come?

Joshua: I don’t want to give it away, but the end of episode eight is incredibly dramatic. Probably one of the most dramatic endings of any episode of the season, if not both series. Jordan is in it and finding the right song was crucial. It had to be a song that, if you didn’t hear the scene, the song is the scene. But there’s something about the two coming together that’s beautiful. It’s pop, but it’s also melancholy and dark.

Exciting! And what’s the dynamic like on set? Is there music in the air?

Joshua: Jordan and most of our cast are incredibly musical. What I find so amazing is that their musicality is reflected in their performances, in the way they move their bodies, and in the way they find the emotion of the character. They have musical emotionality, these actors. Music is in every crevice of Gossip Girl in more ways than you realize.

Still craving more? Get the rest of the drama on Friday by tuning into “Deux Moi After Dark x Gossip Girl,” a chat between real-life Gossip Girl Deux Moi and Gossip Girl showrunner Joshua Safran. The two will be spilling secrets from the set of the show live on Spotify Greenroom at 7 PM EST/4 PM PST.

For now, get inside Julien Calloway’s head by listening to the playlist Inside Julien’s Headphones now:

Live Audio Is Here: ‘Spotify: For the Record’ Explores the New Spotify Greenroom App

On this week’s episode of our podcast Spotify: For the Record, we look at the live audio space to see where it’s headed and how Greenroom is part of the equation.

Earlier this year, we introduced Spotify Greenroom, our new live audio app. Available on iOS and Android in over 135 markets, the app offers creators and users a whole new way to connect. From real-time sports reactions to instant interactions with your favorite artist, live audio is providing a new avenue for listeners to engage with content that interests them. 

On the podcast, Spotify’s Head of Creation Platform, Michael Mignano, brings us up to speed on live audio and the appeal of joining the conversations taking place in these virtual rooms. Next, mixed martial arts journalist and The Ringer’s Ariel Helwani shares how he’s using Greenroom as a way to provide live sporting event coverage and connect with an international audience. Finally, Hot Pod News founder Nick Quah talks about the live audio medium, how it differs from traditional podcasting, and where he expects it to go from here.

Get all the details by listening to “Spotify Greenroom & the Future of Live Audio.”