Tag: mary j. blige

On ‘The Bridge: 50 Years of Hip-Hop,’ Nas Dives Into the Stories Behind the Genre’s Biggest Moments

For the past five decades, hip-hop artists have leveraged the genre to change society, culture, and the music industry as we know it—and have created icons in the process. So to mark the genre’s half-century milestone, The Bridge: 50 Years of Hip Hop, a Spotify Original podcast in partnership with Mass Appeal’s #HipHop50 program, dives deep into how hip-hop went from the microphones, turntables, and sound systems to big business and a worldwide cultural phenomenon.

Over the past four months, the hosts—rapper and hip-hop icon Nas and veteran journalist Minya “Miss Info” Oh—have interviewed icons such as Ice Cube, Cordae, Mary J. Blige, Jeezy, and Yara Shahidi. Each tells a story as unique as their music, giving listeners a glimpse of their particular place in hip-hop history. But with so many decades and names to choose from, Nas originally wasn’t sure where to begin.

“When I first thought about doing this, I thought it would be impossible to choose who to go after first,” he told For the Record in an interview. “I got love for everybody.” 

We asked Nas to share more about his perspective as a hip-hop icon speaking to other genre giants and about what podcasts he pays attention to.

What are some of the biggest changes to the genre that you’ve noticed in the three decades you’ve been on the scene?

The constant changing of the guard. The pioneers have truly inspired the youth. And that youth, they eventually become giants, and then they inspire the new, next generation to do the same and more. And it keeps growing and growing. I like to see the different artists that come out every 10 years. It’s crazy.

What’s something surprising that you’ve learned on the show so far? 

Just some of the stories—there’s so many untold stories that connect to other stories and allow you to see it as a piece of history. You see the work that was put in that you didn’t know had happened. I didn’t even know how much MC Lyte had done, just being a female artist waking up and going into a male-dominated industry because it was just something that she felt was her calling. 

Then there’s the Ice Cube and N.W.A. stories, like when they talk about coming to New York for the first time and getting booed. Those were hard times in the game. Then Ice Cube had a sold-out solo show at the Apollo Theater. He told the story of it on the podcast. I was actually on 125th Street, outside the theater that night, and I couldn’t get in. It was super lit outside in Harlem, NYC. It was that show that really established him in New York City forever. People were crazy for him. I was happy to see it because I was really into his music. And so just hearing from his side of it, how he tore the house down, was really cool.

How did these deep dives into hip-hop history influence your creative process as you put the finishing touches on your latest album, Magic?

They were really different. With the podcast, I got the opportunity to really be a fan, a student, and enjoy the people that really moved me. With Magic, it was just me putting the artist hat on. So, completely two different things, but I can say that talking to all of these guys made me more happy to be an artist in this art form because I could see that there is so much more for me to do. It makes me more happy to be a part of something that the people I’m talking to on the podcast are a part of too. They’ve inspired me. I am happy to be in their world, pushing what they are pushing.

What was the most surprising thing about creating a podcast? What have been the easiest and hardest parts?

It’s been great to step out of my comfort zone and do something that I never thought would be as fun as it’s been. I thought I’d be terrible at talking. Timing. Listening clearly—and it’s being recorded. I said ‘I’ll just be me.’ I don’t even watch my own interviews, and I thought that I’d upset people with all my prying. But I pushed through the sh*t and it’s exciting; people tell me they like listening so I guess I’m doing aight.

There are a lot of hip-hop legends who are no longer here to share their stories. If you could pick one person to have on the show, who would it be?

It would be Eazy-E or Young Dolph. I would want to learn more about Young Dolph. I’ve heard some of his music, but the people I listen to mostly are older, so I want to know more about the things that I’ve missed that only he can say and explain to me.

What are some podcasts you’ve been listening to besides your own? 

1619, Drink Champs, and a true crime podcast. 

Get more Nas and Teddy Riley (and maybe one day find out which true crime podcast Nas has been streaming?) on the latest episode of The Bridge: 50 Years of Hip-Hop every Tuesday, only on Spotify. 

Classic Hip-Hop, Rap, and R&B Hits Spiked After Yesterday’s Halftime Show

The halftime show of the Big Game garners as much excitement and anticipation as the gridiron rivalry itself, and last night was no exception. In Los Angeles, while the players hit the locker rooms, icons Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige, and Kendrick Lamar, along with surprise guests 50 Cent and Anderson .Paak on drums, pumped up viewers in the stadium and at home with an electrifying set of hip-hop, rap, and R&B hits.

Halftime Hits

Following the 12-minute performance, fans were ready for more. Listeners turned to Spotify to continue streaming their favorites from the show. Last night, Mary J. Blige saw a lot of love with a more than 520% increase in streams of her song“No More Drama.” Dr. Dre and Snoop Dogg’s “The Next Episode” saw more than a 270% increase in streams. The 1999 track “Still D.R.E.” saw an increase of more than 245%, and Kendrick Lamar’s “Alright” saw more than a 250% increase. In the U.S., overall streams of Dr. Dre saw a nearly 185% increase on Spotify in the hour following the game.

’90s and ’00s Nostalgia

Last night’s performances brought back some of the most iconic hits of the 1990s and early 2000s, but the halftime show isn’t the only place listeners are getting a dose of nostalgia—listening to popular tracks from the past has become a big trend on Spotify.

Eminem is one of Spotify’s top-streamed hip-hop artists of all time, with “Lose Yourself” topping the list as the most-streamed track across classic hip-hop, rap and R&B.* Dr. Dre and Snoop Dogg are two of Spotify’s top-streamed classic hip-hop artists, with “Still D.R.E.” being one of the most popular tracks.

Hometown Pride

Spotify also dug into the data for what listeners in Los Angeles and Cincinnati were playing on Sunday to prepare for the game. 

In Cincinnati, listeners showed spirit for their home team by streaming Bengals-themed tracks like “Welcome To The Jungle” by Guns N’ Roses, “The Bengals Growl (Fight Song)” by Cincinnati Pep Band and ML Music, “Joe Burrow” by Lil Gav, and “Eye of the Tiger” by Survivor.

Farther west in LA, Spotify listeners prepped for the eventual Rams victory by cranking up tracks by the halftime performers, including “Nuthin’ But A “G” Thang” by Dr. Dre and Snoop Dogg, “California Love – Original Version” by 2Pac, Dr. Dre, and Roger, “Forgot About Dre” by Dr. Dre and Eminem, and “Money Trees” by Jay Rock and Kendrick Lamar.

Check out the “I Love My Classics” playlists if you’re craving more of the hits you heard last night. From LA to ATL, Spotify’s regional playlists (West Coast, Down South, Midwest, and East Coast) give fans the best of the genre.

*“Classic hip-hop, rap, and R&B” refers to anything released pre-2005

Spotify Amplifies Year-round Celebration of Black History with ‘Phenomenal Black Music’ Campaign

Black History is American History. Black History is World History. Black History is Now.

In 2018, Spotify launched Black History Is Now to recognize and celebrate Black creators and culture all year long—not just in February. Over the past two years, the program has seen collaborations with artists Janelle Monáe and Pharrell Williams, as well as distinguished designers Joy Miessi and Brandan “BMike” Odums. In 2020, we’re elevating and evolving Spotify’s mission to focus on the cultural impact that people of color have always played—all through the lens of music.

This year, Black History Is Now presents Phenomenal Black Music—a celebration of the songs and women that have shaped the way music is made, experienced, and replicated across the world. Spotify is inspiring people to discover and celebrate Black music and artists who have defined and continue to define global culture.

Through a series of activations and experiences, we’re looking at Phenomenal Black Music through two lenses: songs that define culture and Black women who have shaped music. As much as there is to applaud regarding the strides Black female artists have made in a traditionally male-dominated industry, there’s still plenty of room for progress.

Here’s how you can celebrate with us this month and all year long:

1. Listen to Spotify’s Black History Is Now hub with curated Phenomenal Black Music playlists. Check out Black History Salute, Black Girl Magic, Black Love Mixtape, and more. 

https://open.spotify.com/playlist/37i9dQZF1DX4ezQVslkJiT?si=qhb2GZNXRaCL16XoScpG7g

2. Wear merch that brings the feelings of Phenomenal Black Music to life from prominent designers Joe Freshgoods—the fashion designer known for his “Don’t Be Mad” clothing line (whose biggest fans include Malia Obama, Chance the Rapper, and SZA)—and Jamilla Okubo, a mixed-media artist whose work has consistent themes that explore the intricacy of belonging to an American, Kenyan, and Trinidadian identity.

Credit: Mark Clennon

3. At the end of February, the Phenomenal Black Music campaign will culminate in a two-day immersive exhibit-style pop-up in New York City celebrating 32 exceptional songs and women. These artists span genres and generations, from Bob Marley and Mary J. Blige to Lil Nas X and Lizzo. The exhibit will feature a look into the music and musicians, with stories curated by music journalist Jewel Wicker, interactive elements curated by Spotify, surprise merch drops, and performances and panels throughout the weekend. As part of the experience, Spotify partnered with Levi’s® to bring product customization to the two-day event. Guests will have a chance to personalize a Levi’s® Trucker jacket, and all visitors will have access to exclusive patches from Joe Freshgoods and Jamilla Okubo. You can find more details here.

Explore the Black History Is Now hub here, and follow the celebration on @Spotify and @SpotifyNews.

Best. Advice. Ever. Mary J. Blige, Rick Ross, and Others Share What Keeps Them Going

Get out your own way. Ignore the haters, focus on your microphone. Even the most successful musicians lean on words of wisdom to find their voices. As part of our new Spotify For Artists Best Advice video series, we tapped six iconic artists—Rick RossSheryl CrowNe-YoChristina AguileraKamasi Washington, and Mary J. Blige—for the best life and career advice that has stuck with them.

They talked collaboration, the creative process, triumph, failure, fear, anxiety, and resilience—basically all the ‘feels’ everyone goes through. Ready to feel inspired? Here’s a preview.

Hear more life lessons, words of wisdom and advice from today’s top creators in the Spotify for Artists Best Advice series.