Tag: product

Spotify’s New In-Car App Is Available for Audi Vehicles Starting Today

October 21, 2026

a shot of an audi's dashboard. Spotify UI appears on the dashboard screen

The right song sounds even better on the open road. Today, Spotify is introducing a new way to listen while driving: our next-generation in-car app, launching first across Audi’s current lineup.

Our new native app runs directly on the vehicle’s infotainment system, integrating Spotify seamlessly into its screens, sound system, and voice controls. Sign in once, and playback is ready when you start the car—no cables or Bluetooth required.

Spotify, designed for the car

Until now, in-car audio has been shaped by phone projection. Our new fully native app was built specifically for the in-car environment, allowing us to build a deeper, more engaging experience for drivers and listeners alike.

The experience adapts to the drive. While the vehicle is moving, the center display restricts video and lyrics to keep the driver focused on the road, prioritizing hands-free voice controls and simplified navigation. When parked, including while EV charging, drivers can use the main display for full-screen video podcasts, music videos, and real-time lyrics.

Drivers can also use the vehicle’s native voice controls to manage playback hands-free with “Hey Audi,” or talk directly to Spotify’s DJ to help shape what plays next.

On supported vehicles, front passengers can use dedicated secondary displays to browse, view lyrics, and watch video without distracting the driver. They can also scan an on-screen QR code to join an in-car Spotify Jam and add songs to a shared queue straight from their phones.

“We know how much our listeners love taking Spotify on the road, and this new native app takes that experience to the next level,” said Jonathan Tarlton, Automotive Business Development Lead at Spotify. “We’ve designed this experience to feel completely natural for every drive. Drivers get instant, hands-free access the moment they sit down, while passengers get a front-row seat to watch videos, follow lyrics, and add to the queue together.”

How to get started

1. Install or update Spotify directly from the Audi Application Store on your vehicle’s infotainment system, if you haven’t already.
2. Open Spotify on your vehicle’s display.
3. Sign in to your account. Scan the on-screen QR code with your smartphone or personal device, or visit spotify.com/pair and enter the code shown on your vehicle’s display.
4. Enjoy Spotify in your Audi. Pick up where you left off with automatic playback, voice controls, and supported passenger-screen features, where available.

You’ll use your phone to sign in, but you don’t need to pair or tether it to the car for playback.*

Available in Audi vehicles today

Starting today, October 21, the app is available directly via the Audi Application Store for both Free and Premium listeners in the all-new electric A6 e-tron and Q6 e-tron, as well as the A5, Q5, and A6. Audi’s upcoming SUVs, the Q7 and Q9, will follow at their market launch. Availability may vary by vehicle and market.

Looking down the road

Audi is the first automaker to launch our native in-car app, but this is just the beginning. Over the coming year, we’ll be expanding this experience across additional global automotive partners, bringing frictionless, built-in listening to more drivers, passengers, and road trips around the world.

*Audi connect package may be required.

One Year In: Putting Human Artistry First on Spotify

October 20, 2026

A year ago, we laid out our plans to protect artists and listeners from spam, impersonation, and deception in the age of AI. One core idea drives this work: human artistry comes first.

Here’s what we’ve done, and what’s next.

Keeping AI-generated slop and spam out of recommendations

AI-generated slop and spam don’t belong in your recommendations, and we’ve made changes to keep them out and protect the listening experience. This year alone, we’ve taken more than 50 million slop and spam tracks out of recommendations. This is in addition to more than 75 million spammy tracks we’ve removed from our platform altogether for serious or repeated violations of our rules.

Earlier this year, we looked closely at the tracks listeners were skipping, ignoring, or telling us they didn’t want to hear. A clear pattern emerged: these tracks were consistently ones identified as slop or spam. Over the past six months, we’ve made numerous updates to our recommendation system to remove slop and spam, and surface more music made by authentic, human artists. Our editors hold the same standard and don’t program content identified as slop or spam. Since we made these changes, we’ve seen a marked decrease in listener concerns about this content showing up in recommendations.

No single signal catches slop or spam on its own, so we combine many: listener engagement and feedback, upload patterns, metadata, and information from multiple third-party AI detection tools. AI detection technology in particular has limitations, and it will only get harder as generative AI evolves. Using these signals together, we can identify likely slop or spam with more confidence. We also hunt for new tactics, including mass uploads, duplicates, SEO manipulation, spammy playlist networks, and artificially short tracks. As spammers change tactics, we’ll keep updating our systems.

This builds on the tools we’ve launched over the past year to protect artists and give listeners more context and trust in what they hear:

AI Credits: We launched AI Credits in April, and artists are now submitting tens of thousands of credits every day, showing exactly which roles and instruments were made with AI. Listeners can already see this information in Song Credits within the Now Playing view on mobile, and we’re working on even more ways for listeners to quickly and easily see when an artist has disclosed AI use as part of the song’s creative process.
Verified by Spotify: More than 300,000 artists—who represent more than 99% of what listeners search for on Spotify—are now verified. More than 70% of them are independent artists. The Verified by Spotify badge lets listeners know a real, identifiable person is behind the music.
AI Persona badges: Thousands of AI Personas are now labeled, letting listeners know when an artist’s identity is AI-generated. AI Personas are excluded from editorial or algorithmic recommendations by default, unless a listener follows an AI Persona, for example. Spotify is currently the only major streaming service that labels when an artist’s identity is believed to be AI-generated.
Artist Profile Protection: Thousands of artists opted in to the beta, giving them the ability to review releases that list them as an artist when they’re delivered to Spotify. That gives artists the final say over what appears on their profile. For the first time on any streaming service, artists have a proactive layer of defense against the wrong content landing on their page, and we’re making the tool available to all artists by the end of the year.
Track monetization eligibility: Our 1,000-stream royalty threshold, in place since 2024, has become a first line of defense for human artists against the wave of AI-generated content. Tracks with indicators showing a high probability of being AI-generated are 10 times more likely to fall below the threshold, making it harder for bad actors to attempt to syphon royalties away from real artists by generating music at scale.

Put Your Music Knowledge to the Test With Spotify’s Music Quiz

October 6, 2026

Earlier this year, we gave ARMY the chance to put their BTS knowledge to the test with Spotify’s first Music Quiz. Now, we’re bringing the experience to even more fans.

Starting today, Music Quiz is rolling out across 11 countries with quizzes for more than 2,000 artists, giving Premium listeners a new way to test what they know about the artists and music they love.

Fans can test their knowledge through music trivia, album cover art reveals, and see if they can name that song from an audio track preview spanning an artist’s music catalog, career milestones, and defining moments. Then, they can see how well they scored and share their results with friends.

Here’s how it works:

1. Update your Spotify app. Make sure you’re on the latest version of Spotify.
2. Find Music Quiz. Play a track from a participating artist, then scroll down in the Now Playing view to find the Music Quiz card.
3. Put your knowledge to the test. Tap to start answering questions about the artist and their music.
4. See how you did. Finish the quiz to reveal your score.
5. Share your results. Show off your music knowledge and challenge your friends to see how they stack up.

Music Quiz is beginning to roll out to Premium users 18+ in the U.S., U.K., Canada, Ireland, Australia, New Zealand, Singapore, India, Nigeria, South Africa, and Indonesia. Quizzes for select artists are in English at launch with more artists, languages, and markets to come. We’re rolling this out gradually, so it may not show up for every artist or every listener right away.

Whether you’re a diehard fan who knows every lyric, deep cut, and career milestone or you just want to learn more, keep an eye out for Music Quiz the next time you’re listening to one of your favorite artists.

*Update as of October 15, 2026: Music Quiz is now beginning to roll out in Spanish across additional markets: Mexico, Argentina, Chile, Colombia, Peru, Costa Rica, Ecuador, Guatemala, Uruguay, El Salvador, Dominican Republic, Paraguay, Honduras, Panama, Bolivia, Venezuela, and Nicaragua.

Spotify’s Managed Accounts Help More Families Enjoy Listening Together

October 2, 2026

A child holding an iPad, with headphones on. A person stands next to the child with a record in hand.

This week, Spotify brought together parents, kids, creators, and friends in New York City for a song-filled afternoon built around music and family. Guests posed on a stoop decked out with musical instruments, flipped through record stacks, and made their own merch at a DIY T-shirt station. Families gathered at picnic tables over pizza and ice cream, and the young musicians of School of Rock closed things out with a high-energy set. The day was a reminder of the joys of listening together.

Because at Spotify, we know that music discovery and family listening often go hand in hand: 94% of our users count on us to discover new music and artists, and more than half share what they’re listening to with their children. We want to give young listeners a place to explore music independently, which is why we’ve expanded access to our managed accounts for young listeners so now any parent on any Spotify plan can create a free managed account for young listeners. Managed accounts give young people under 13 years old their own age-appropriate space to explore music, regardless of their subscription type. They also offer enhanced controls so parents can guide and shape what music young listeners can discover, from turning off explicit content and hiding video to managing the playback of specific songs or artists. (For families with kids who aren’t quite ready for their own managed accounts, our new kids toggle helps parents keep children’s listening separate.)

How to Use Our Taste Profile Feature to Shape Your Spotify Homepage

September 23, 2026

Spotify has always been built around your taste, and now we’re bringing our latest advances in personalization to more listeners. Following initial testing in New Zealand earlier this year, we’re rolling out Taste Profile (Beta) to Premium listeners ages 18 and older in the U.S.

Taste Profile gives you more control over your recommendations, whether you want to explore beyond your usual interests or fine-tune what you already love. For the first time, you can see Spotify’s brief interpretation of your taste across music, podcasts, and audiobooks. But Taste Profile isn’t just about getting a sense for how Spotify understands your interests—you’ll also be able to directly shape what gets recommended next on your Home feed. Your notes act as gentle guidance, steering your Home feed toward music, podcasts, and audiobooks you’ll be excited to discover and away from content that no longer fits your taste.

Here are three easy ways to shape your Taste Profile:

- Explore a new music genre or era: Tell Spotify what you’re curious about, whether it’s ’90s alt-rock, modern indie pop, or something completely new. Taste Profile will use that input to shape recommendations in your Home feed.
- Shape what you see: Looking for energizing music to start your day? Tell Spotify what fits your life right now, and your Home feed will start adapting to match. Tell Spotify what you want more of. Tell it what you’re done with. Home follows your lead.
- Get more of the podcasts and audiobooks you love: Tell Spotify what topics interest you—like tech, history, or art—and Home will start surfacing more related podcasts and audiobooks.

How to view and adjust your Taste Profile

If you’re a Premium listener age 18 or older in the U.S. or New Zealand, you can access your Taste Profile in the Spotify mobile app:

1. Tap your profile picture and select Taste Profile.
2. Explore how Spotify understands your taste across music, podcasts, and audiobooks.
3. Under Tell us more, enter what you’d like to adjust and tap to send your message.

Changes typically appear within a few hours and you can edit or delete your notes whenever you want. You can leave your Taste Profile as is and enjoy Spotify as usual, or update it whenever your interests, tastes, or listening goals change.

Taste Profile builds on Spotify’s momentum in giving listeners more control over the recommendations they receive. We’ve seen strong engagement with features like Exclude from Taste Profile, which lets listeners exclude a specific track or playlist from their recommendations, and more recently, the ability for parents to keep kids and family music from influencing their algorithm.

Reclaim Your Wrapped: You Can Now Control Whether Kids and Family Music Shapes Your Recommendations

September 15, 2026

a toggle tool appearing beside album and playlist cover art

Parents love using Spotify to play music for their families. But parents don’t always share the same taste as their young children—and playing music for your kids shouldn’t have to affect your own recommendations. (If your Wrapped is full of the singing princesses you played for the family, you know what we’re talking about.)

Starting today, we’re rolling out a new toggle in your settings that lets you exclude kids and family music from your taste profile, so those streams no longer shape your recommendations. This includes, for example, the songs you play on repeat from your kids’ favorite animated movies, theme songs from family TV shows, nursery rhymes, and more.

When you turn this setting off, you can still search for, listen to, and build playlists of kids and family music, but those streams won’t affect what Spotify suggests for you. That means experiences like Discover Weekly, Daily Mix, and Wrapped more accurately reflect your taste. And yes, it applies retroactively, so kids music you’ve already listened to won’t count toward your Wrapped top song or artist, for example.

This update is the latest step in our ongoing efforts to give parents and guardians more control over how they and their kids listen. It builds on our existing tools, like the ability to exclude specific tracks or playlists from your taste profile, and works hand-in-hand with our recently expanded managed accounts for young listeners.

Here’s a quick look at how these features work together:

- The new toggle is a one-tap feature rolling out globally on mobile to Free and Premium users. It’s set to include kids and family music in your taste profile by default, but you can turn it off anytime. Doing so quickly removes the influence of listening to kids and family music on your recommendations, keeping them focused on your taste. So you can play kid-friendly tunes when your children are around, like on a road trip or at bedtime, without letting those songs shape what you hear next.
- Managed accounts give listeners 13 and under (or the region-equivalent age) a space to discover music on their own, with parental controls that can be adjusted as they grow. Available to parents and guardians on any plan in many countries, managed accounts give kids their own music library and year-end Wrapped experience.

Spotify Gets More Personal With Playlist Notes

August 17, 2026

various Spotify playlist covers with an example of a playlist note from a music editor

A great playlist does more than line up songs: it sets a mood, reflects a point of view, tells a story.

We keep giving playlist makers more ways to tell that story, from custom cover art and playlist descriptions to tools for customizing transitions between tracks. Today, we’re introducing Playlist Notes, a new way to add your thoughts and context right inside the playlists you make.

Our globe-spanning team of editors will use this new feature—which grew out of a concept called User Notes—to share the thinking behind their picks on some of Spotify’s biggest playlists, while listeners can add their own notes to playlists they create or collaborate on.

Go behind the picks with Spotify’s editors

With Playlist Notes, editors share why a track matters, what makes it culturally relevant, or why it belongs in that particular playlist. You can also get to know the people behind the playlists through Editor Profiles. Each profile features an editor’s top tracks and albums, along with the playlists they contribute to.

Playlist Notes from editors and Editor Profiles are currently rolling out to Free and Premium users ages 16 and older in the U.S., Canada, the U.K., Ireland, Australia, and New Zealand. To start, you’ll find notes in Today’s Top Hits, RapCaviar, Hot Country, All New Pop, mint, and Fresh Finds Hip-Hop.

Tap Notes at the top of participating playlists to start exploring. To visit an Editor Profile, tap an editor’s name alongside a note or at the top of the playlist.

You’ll also see notes in Now Playing, even when you’re listening to a song outside the playlist where the note originated.

Bring more of yourself to your playlists

Of course, our editors aren’t the only ones with stories to tell. On mobile, you can add your own notes to the tracks, podcast episodes, and audiobooks you’ve added to your playlists. Capture a memory, share a recommendation, or explain why a pick made the cut.

Anyone who can view your playlist can also see your notes, with your name linking to your profile. Playlist Notes, like everything shared on Spotify, must follow our Platform Rules and Terms of Use.

How to add a note

Playlist Notes on user-curated playlists are currently rolling out on iOS and Android in more than 100 markets globally. Availability may differ from editors’ Playlist Notes.

1. Open a playlist you own or collaborate on.
2. Tap the three dots (…) next to a track, podcast episode, or audiobook you’ve added to the playlist.
3. Select Add note.
4. Enter your note, then tap Save.

From the way songs flow together to the stories behind each pick, your playlists just got more personal. Update your app to get the latest features as they roll out.

How Reserved by Spotify Works: A Step-by-Step Guide

June 18, 2026

A golden ticket appearing in front of a red, curtain-like backgorund

Big news for all the fans who know every lyric and never miss a show: Reserved by Spotify is here to help you get tickets.

Reserved goes live today in the U.S. for eligible Spotify Premium subscribers (ages 18+). Reserved by Spotify launches in partnership with Live Nation, and powered by Ticketmaster, starting with a slate of exciting artist tours this week and expanding from there.

Here’s how it works.

Who gets an offer

With Reserved, we identify an artist’s most dedicated fans and hold two tour tickets for them to purchase before the general sale goes live. Eligibility is based on a wide range of signals like streams, saves, and shares, as well as location, to make sure offers reach fans who are likely to attend.

We don’t share every detail of how it works to avoid encouraging anyone to engage strategically rather than genuinely. But what we can say is that Reserved is designed to reward active fan engagement.

Step 1: You get the heads-up.

When you’re eligible, your Reserved offer will be waiting for you right on your Spotify Home screen. We’ll notify you by email, push notification, and in “Your Updates.” To make sure you don’t miss it, keep your notifications turned on for live concerts and events, keep your app updated, and set your location in your Live Events feed.

You can also find your offer across various places in the app, including:

- Search
- The artist’s page
- Your Live Events feed
- The Now Playing view

Tap the offer to see available tour dates, when your Reserved window will open, and to set a reminder so you don’t miss it.

Step 2: Your Reserved window opens. Claim your tickets.

When your Reserved window opens, tap “Buy now” to choose up to two tickets for a Reserved-eligible date on the tour.

Your window is typically around a day, with two tickets to the tour held for you to purchase at any point throughout that time. That said, to get the specific date, location, and seats you prefer, we recommend purchasing as soon as you know which show you want to attend.

We designed Reserved to give you options, so you can buy tickets for any eligible date on the tour, not just the show closest to you. Reserved allocations include a range of seating and prices, and specific availability varies by show.

Step 3: Complete your purchase.

Once you’ve selected your tickets, you’ll be directed to Ticketmaster to complete checkout. If prompted, connect your Spotify account to Ticketmaster so we can verify your Reserved access and unlock your tickets. Choose up to two seats, add your payment info, and confirm.

For some high-demand shows, you may enter a queue before reaching the ticket selection page. No matter what, two tickets on the tour will be held for you throughout your entire on-sale window. Each show has its own availability, so if you reach the end of a queue and your preferred seats are sold out, you’ll still have the opportunity to purchase other tickets.

Pro tip: Connect your Spotify account to Ticketmaster ahead of time for faster checkout.

After the window closes

Unclaimed Reserved tickets become available to the next most dedicated eligible fans. We’ll notify them the same way, and tickets are available while supplies last.

A few things to keep in mind

Reserved is available for select artists and tours for Spotify Premium subscribers who are 18 or older. Window lengths, ticket availability, and eligible dates vary by campaign.

With Reserved, Spotify is continuing its investment in live music while creating a new way to connect artists with their biggest fans.

Have more questions? Check out our Q&A on Substack.

*Update as of August 17, 2026: Reserved is now also available for Premium users in Canada.

More Control, Faster Playlist Editing, and Other Updates for Everyday Listening on Spotify

May 28, 2026

A little refresh can go a long way. We’ve been making behind-the-scenes updates to make Spotify easier to use and more reliable. Based on your feedback, we’re rolling out a series of improvements focused on the everyday features that help keep listening smooth.

Organize your playlists into folders, right from your phone

Your Library is the heart of your listening, and now you can keep it organized on the go. Playlist folders, a longtime desktop favorite, are now available on mobile. You can group your playlists by mood, activity, or genre, making it easier to find the right playlist for any moment.

Available now for all users globally.

Manage your playlists and queue with more control

For those with carefully crafted playlists, you can now use in-playlist bulk actions to edit and reorganize multiple tracks, books, or podcast episodes at the same time—saving you time and taps.

Rolling out now for all users globally. And for Premium users, we’ve brought back the ability to select and manage multiple songs in your play queue at once.

Enjoy more reliable offline listening

We’ve made offline listening more dependable with the rollout of background downloads on iOS. Your music and podcasts will keep downloading even when the app isn’t open, and you’ll see notifications showing their progress. So whether you’re on a flight, underground, or out of range, your listening is ready to go.

Rolling out now for Premium users globally.

Reshuffle your queue with one tap

Mix up the order of your shuffle anytime with the reshuffle button. It’s a fresh way to rediscover a favorite playlist, set a different pace, or hear something new from the music you already love. If the lineup isn’t quite hitting, tap reshuffle for a new sequence. No more toggling shuffle off and back on.

Available now for Premium users on mobile globally.

These are just a few ways we’re improving Spotify, so you can spend less time managing your music and more time enjoying it. Make sure your app is up to date to get the latest features.

Podcast Clips Make Your Favorite Moments Easier to Save and Share

May 27, 2026

3 images showing the user experience for the new podcast clips feature on Spotify, set against a purple/blue gradient backdrop

The best podcast moments deserve more than just a mental note. That’s why today, we’re making those moments easier to save and share with clips.

Whether it’s a piece of advice that reframes how you think, a conversation that makes you laugh, or a segment you know a friend needs to hear, those moments are often what turns a casual listener into a devoted fan.

With clips, listeners can now capture, revisit, and share the exact moments from podcasts that resonate most, without having to search through an entire episode to find them.

Clips also come with an upgraded sharing experience. The updated sharing menu gives you more ways to share what you’re hearing, whether it’s a full episode, a chapter, a timestamp, or a clip—all accessible directly from the share icon.

Moments worth coming back to

When listeners hold onto those moments, they come back for more. Your saved clips have a dedicated space in Your Library and can also be added to podcast playlists, so the moments that matter don’t get lost.

Chapters, which launched earlier this year, are already being saved and playlisted more than 2 million times a month. Early testing has also shown that podcast saving increases when clips are enabled. For creators, a saved or shared clip can be a new entry point for potential fans, turning a single moment into a discovery or deeper connection.

How it works

- While listening, tap the scissor icon in the Now Playing view to capture the moment you want to keep. Trim it to fit, then hit Save or Share.
- For more sharing options, tap the share button and choose your format—full episode, chapter, timestamp, or clip—then send it directly to friends via Spotify Messages or any supported platform.
- All clips are saved in Your Library, ready to revisit or add to a podcast playlist whenever you want.

Clips for podcasts are starting to roll out globally to Free and Premium users on mobile, with availability expanding across more shows over time. Look for the clip icon next time you’re listening and start saving the moments that matter.

Introducing a Smarter, Smoother Experience for Tablets

April 16, 2026

At Spotify, we want your experience to feel intuitive and personal across every moment of the day. Whether you’re streaming your favorite playlist while you work or browsing new recommendations on the go, Spotify should feel familiar and easy to use. With tablets—which are often used on the sofa or at a kitchen counter and offer more screen space to browse—we saw an opportunity to give the Spotify experience a little refresh.

Today we’re introducing a new app experience tailored for your tablet, designed to make listening, watching, and discovery feel more natural on larger screens.

A smarter, more responsive design

The refreshed tablet layout, available on iOS and Android devices, is designed to create a more seamless experience across screens where you use Spotify. Rather than simply scaling up mobile components, we designed the tablet experience to take advantage of the extra space, so you can browse and discover new favorites right alongside what you’re already playing. In addition, improvements we make to mobile can reach tablet users faster.

“From TV to desktop to the car, we’ve been designing Spotify to feel native to each screen—and now we’re bringing that same experience to tablets,” said Nicole Burrow, Head of Design, Consumer Experience, Spotify. “Tablets give you more room to explore, so we designed it to let you browse and discover new favorites alongside what’s already playing. The goal was simple: Wherever you open Spotify, it should feel unmistakably like Spotify.”

What’s new

- Adaptive orientation: The interface now reconfigures—not just resizes—as you switch between portrait and landscape, so it feels balanced and intentional in both views.
- A collapsible sidebar: The new sidebar lets you browse and discover alongside your playback, or expands for deeper focus. It also includes interactive, scrollable content so you can explore without leaving what’s playing.
- An enhanced video experience: The “Switch to Video” toggle is now front and center, making it simpler to move into a more immersive viewing experience.
- Parallel browsing: Keep music or video playing on one side of the screen while you explore your library or recommendations on the other.
- A familiar feel: The core navigation stays the same, so the experience still feels like a natural extension of the mobile app. The bottom navigation bar keeps your main pages within easy reach, while the collapsible side drawer gives you quick access to your profile and settings.

With this update, your tablet becomes an even better place to discover music, podcasts, audiobooks, and video. It’s another step toward a more unified Spotify experience, one that can keep evolving across the devices you use today and the ones you’ll use tomorrow.

A New Era of Personalization: Shape Your Taste Profile on Spotify

March 13, 2026

Spotify has always been built around your taste. More than 80% of listeners say personalization is what they love most about us. Now we’re taking that even further by giving you more visibility and control over how your taste shapes your experience.

On stage at SXSW, our Co-CEO Gustav Söderström announced our next evolution in this space: the ability to review and directly shape your Taste Profile. This new beta feature will begin rolling out to Premium listeners in New Zealand in the coming weeks.

Taste Profile lets you see how Spotify understands your taste and shape it yourself, giving you the ability to steer what you see on the Spotify homepage. It brings together what you listen to across music, podcasts, and audiobooks, from the artists and genres you love to the habits that define your day. You might see that you’re starting to explore ’90s alternative rock, or gravitating toward hip-hop with distinctive influences.

If something doesn’t feel quite right, you can tell us by flagging when your profile misses the mark—asking for more or less of a certain vibe, or simply sharing what you’re in the mood for. Your input helps determine what gets prioritized, what gets dialed back, and what you discover next on the Spotify homepage.

Beyond listening patterns, Taste Profile is designed to capture new dimensions of your taste, like your current interests and habits. Maybe you’re training for a marathon and want more upbeat tracks for morning workouts, or maybe you like to listen to news podcasts during your weekday commute. These signals allow for even deeper personalization. You can shape your Taste Profile as much as you’d like, or leave it and enjoy Spotify as usual.

This is the next step in our vision to make personalization more transparent, responsive, and truly yours. It joins our latest beta launch, Prompted Playlist, which lets you steer the algorithm by creating playlists that tap into your full listening history or anything else you’re in the mood for. As we continue building the future of Spotify, we’re excited to help you shape an experience that grows and evolves alongside you.